SOURCE: Engage Mobility, Inc.

February 21, 2014 09:45 ET

Engage Mobility Announces Launch of New Mobile Marketing Platform

New U.S. and Chinese "Mobile Engagement System" to Hit Market March 1

ORLANDO, FL--(Marketwired - Feb 21, 2014) -  Engage Mobility, Inc. (OTCQB: ENGA), an emerging leader in mobile technology, marketing and data solutions, announced today that it has completed the newest version of its Mobile Engagement System for business and is set to launch both a U.S. and Chinese version of the platform on March 1, 2014.

The new platform will include a host of new features and upgrades from the original version, including two separate augmented reality experiences, as well as the Engage proprietary mobile video delivery system, an updated and comprehensive mobile engagement management console, and full cross platform data integration, which will allow business owners to migrate their existing customer and marketing data from other platforms such as email, online and social media platforms, to create a true "one stop" marketing shop all within the coveted mobile environment. Engage has integrated Qualcomm Vuforia® augmented reality technology into the system, along with a business search feature called Immersion that allows a user to view local businesses in list, map and augmented reality view within a given geographical area, creating an overlay experience similar to Google Glass® but through the smartphone.

The platform will be available both in the U.S. and China through the recently announced Engage Chinese Joint Venture. The new Engage Mobility App (named Jia Jia in China) will be available as a free download in the Apple and Google Play ® stores.

To view a video demonstration of the Mobile Engagement Platform, please visit

Jim Byrd, Engage CEO, stated: "This is truly another incredible day for Engage. After months of research, development and dreaming, our team has created what we believe will be the definitive mobile marketing solution for all businesses, here in the U.S. and in China. Our new system is truly magical in terms of the richness of its features and the compelling nature of its deliverables to the business owner. For the first time, a business will be able to use a single login and management console to manage all of its marketing initiatives such as email, social media and mobile marketing, in a very timely, powerful, and cost effective manner. The original Mobile Engagement System relied heavily on third party and outsourced developers. Version 2.0 of the new platform leverages a redevelopment of our core system into a stand alone, Java-based, proprietary environment that integrates mobile, online and physical locations for a truly immersive user experience. Its flexibility allows for massive expansion of features, scalability and easy transition into the international marketplace. The system was built almost entirely in house, by our incredibly dedicated and brilliant development team. We could not be more proud as we release this amazing technology to market, both here and throughout China in the coming days."

Registration is now open for businesses to be included within the Immersion platform at By registering, businesses will make themselves visible to all users who 'Engage' in a specific geographical area through an augmented reality overlay, map and business directory listing. 

About Engage Mobility
Engage Mobility, Inc. (OTCQB: ENGA) is a provider of mobile marketing technologies and solutions that help businesses acquire new customers and keep existing customers engaged. Augmented reality content, mobile coupons, push notifications, geo-targeting and loyalty rewards programs are all used to build brand loyalty. The Company's pricing model enables businesses of every size to realize a superior return on their mobile marketing dollar. Gartner Group forecasts $21 billion will be spent on mobile ads by 2015. The Mobile Engagement System™ is a proprietary technology that delivers a value-added service to the consumer and corporate customers. The system integrates a cutting-edge augmented reality app with a proprietary cloud-based video delivery system, a mobile CRM, Dynamic Data™ delivery system, and access to Engages substantial database of over 40 million consumers and businesses. Engage operates from offices in Orlando and Kansas City.

Forward Looking Statements
Any statements contained herein that are not historical facts are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements are made subject to certain risks and uncertainties, which could cause actual results to differ materially from those presented. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only to the date such information was released. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after release of this information.

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