NEW YORK, NY--(Marketwired - November 16, 2016) - Engagement Labs Inc. (
Launched earlier this year, TotalSocial is the first ever system that combines in-depth social listening data with comprehensive offline conversation measurement into a single score. This score and accompanying diagnostics enables companies to better understand the drivers of marketing effectiveness and ROI, and the actions they can take to drive new revenue.
"We are pleased to be entrusted by this important player in the tax preparation space to help them unleash new opportunities for growing their brand. We are seeing significant and increasing interest in the power that TotalSocial's data and analytics provides to companies," said Ed Keller, CEO of Engagement Labs.
Keller continued, "Personal finance and tax support are very important, personal decisions, which consumers rely on the recommendations of friends and family. Now, through TotalSocial, this tax preparer can understand what is being talked about among current and potential customers both online and offline to support sales, improve marketing effectiveness and enhance revenue growth."
In addition to TotalSocial insights on its own brand, the Company will also be able to benchmark against its competitors in the tax preparation sector, and apply diagnostics to guide improvement.
To learn more visit www.engagementlabs.com / www.totalsocial.com.
About Engagement Labs
Engagement Labs (
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Contact Information:
For inquiries please contact:
Deirdre McFarland
Deirdre.mcfarland@engagmentlabs.com
914.494.0999