SOURCE: Dupli-Color


November 14, 2013 10:08 ET

Enjoy Precision Control, an Exact Color Match and Advanced Protection With Dupli-Color® Scratch Fix All-in-1™

Professional-Looking Repair and Seal for Automotive Scratches, Chips and Nicks Available in One Industry-Leading Paint Technology Solution

CLEVELAND, OH--(Marketwired - Nov 14, 2013) - Easily and quickly repairing bothersome -- and potentially very costly -- automotive paint scratches, chips and nicks can now be accomplished with one new product -- Dupli-Color's innovative Scratch Fix All-in-1. Specifically designed to provide consumers with an easy-to-use and exact-match touch-up paint solution, the Scratch Fix All-in-1 product also contains a prep tool and a fast-drying clear finish formulated to seal and protect repairs. 

According to recent research, 66 percent of vehicle owners are aware of a scratch, chip or nick on their vehicles, yet most have done nothing to repair the damage.* One of the biggest reasons they're hesitant to tackle a repair on their own is the fear of "making a mistake," or not being able to choose the appropriate color to exactly match the color of their automobiles. Because of this, many people reduce the value of their car by neglecting to maintain the exterior, allowing potential rust spots to form.

The solution is Dupli-Color's Scratch Fix All-in-1. The product is available in a variety of colors tested and approved by vehicle manufacturers to ensure a perfect match. Scratch Fix All-in-1 is the first tool of its kind -- featuring a one-coat prime and paint formula and clear coat to speed up the repair process and provide an expert finish at a fraction of the cost of hiring a professional. In addition to exact-match formulations, the patented Scratch Fix All-in-1 tool includes two distinct paint applicators, one is a pin-point pen tip that offers precision and control for small scratches and the other is a taper-tip brush for larger coverage areas.

Once the surface has been repaired with the appropriate color, consumers can apply the clear finish top coat. When dry, it forms a protective shell over the repair to prevent damage from nature's elements such as UV rays, salt and additional moisture. 

"Scratch Fix All-in-1 is truly the ideal, all-in-one product for anyone who has small chips, nicks or scratches in their vehicle's surface," said Jim Foos, Dupli-Color product manager. "And, because it's available in vehicle manufacturer approved exact-match colors, it's easier than ever to keep any vehicle looking newer longer."

Scratch Fix All-in-1 is available at Advanced Auto Parts, AutoZone, Meijer, O'Reilly and Pep Boys. The suggested retail price is $14.99. For more information about Scratch Fix All-in-1 or other Dupli-Color products, visit or call 1-800-247-3270.

* Source: Omnibus Testing Research 2010

About Dupli-Color
For more than 70 years, Dupli-Color has been the trusted brand leader in providing consumers with easy-to-use, innovative and exact-color matched paint and coating products to restore, restyle and protect automotive vehicles. Dupli-Color is the market share leader and the top selling do-it-yourself paint and coatings brand in the automotive aftermarket. Located in Cleveland, Ohio, Dupli-Color is a part of The Sherwin-Williams Company Diversified Brands Division.

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