SOURCE: Precept Productions

March 30, 2007 11:26 ET

Entertainment Content Provider, Precept Productions, Announces Accomplishments and Plans to Support Its Growing Leadership Position in Pakistan Television Industry

Completed Projects Include Television Programs, Tele-Films, and Recordings

SUNNYVALE, CA and KARACHI, PAKISTAN -- (MARKET WIRE) -- March 30, 2007 -- Precept Productions, the entertainment and media arm of Precept Global Access, focused on developing entertainment content for television and film, announced that it has successfully completed two consecutive seasons (26 episodes) of its first production -- "Gaao Celebrity Bunjaao" (in English "Sing and Be a Celebrity"), two tele-films, an episodic drama, 13 episodes of a magazine show, and three short films for Pakistani audience, as well as the recording of several songs, since it announced its formation in August, 2005. Additionally, the company announced that is has 11 projects underway, has plans to complete 8 projects this year, and is adding staff at its new and larger facilities in Karachi, Pakistan.

Precept is committed to producing high quality entertainment programming for television and film for the Southeast Asian market.

"We created Precept to produce high quality content depicting the rich cultural heritage, natural beauty and talent of the people of Southeast Asia," remarked Jawad Qureshi, Chairman of Precept. "Tele-films, drama serials, reality shows, live shows, children's programming and music videos are among the new projects that we have in different stages of development and production."

"With our popular production of 'Gaao Celebrity Bunjaao,' we have positioned ourselves as a high quality entertainment content provider," noted Shoieb Yunus, Managing Director of Precept and Executive Producer. "This show became very popular among viewers of all ages. In fact, Nielsens in Pakistan reported it to be the most watched show in its time slot."

More about Precept's Accomplishments


Precept has completed two films made for television, an episodic drama, 13 episodes of a magazine show primarily made for the female audience, and three shorts, titled "Hawk's Bay: The Fisherman's Story," "The Shelter" and "From a Teenager's Diary." In addition, seven songs have been recorded.

A total of 26 episodes of the music talent grooming show "Gaao Celebrity Bunjaao" were produced. In the show amateur singers competed for a grand prize. The show has been aired on Pakistan's Geo TV channel, and seen by the viewers in Pakistan, USA, UK and UAE.


In February, Precept hosted a Media Social Gala in Karachi that was attended by some of the most influential television personnel in Pakistan, including actors, writers, producers, directors, cameramen, channel management. The event was hosted by media celebrity Anwar Maqsood. Other prominent guest speakers included drama writer Fatima Surriya Bajiya, actor Talat Hussain, talk show host and educationist Khushbakht Shujaat, and Precept executives, Jawad Qureshi, Shoieb Yunus and M. Zaheer Khan. Statements made by the luminaries who attended can be found at Precept's revamped web site:


Precept now has 15 people based in Karachi, Pakistan and Sunnyvale, California, and has plans to add up to 10 more before the end of the year. Last month, Precept announced that it added former Pakistan TV producer, M. Zaheer Khan, as its Development Executive in Karachi.

About Precept Productions

Precept Productions focuses on producing high quality entertainment content for television and film for the Southeast Asian Market. Precept is working with independent producers and directors who have the vision and talent to bring filmmaking techniques to the television format.

Precept Global Access headquarters are located at 830 Stewart Drive, Sunnyvale, CA 94086, USA. For more information, please visit, or Email

Precept Global Access (Pvt) Limited headquarters are located at D-95/1, Block 5, Clifton, Karachi, Pakistan.

Contact Information

  • Press contact:
    Georgia Marszalek
    ValleyPR for Precept Productions
    Email Contact