SOURCE: Entretech

February 27, 2007 09:00 ET

Entretech/PricewaterhouseCoopers Announce Finalists for Fourth Annual Entrepreneurship Award

Award Celebrates Entrepreneurial Business Achievements of Technology Companies in Greater Los Angeles

PASADENA, CA -- (MARKET WIRE) -- February 27, 2007 -- Entretech (, a leading business development organization supporting high technology companies throughout Greater Los Angeles, today announced nine finalists for its fourth annual Entrepreneurship Award program. Offered in partnership with PricewaterhouseCoopers, the world's largest professional services organization, the award celebrates the entrepreneurial vigor and business achievements of technology companies in Greater Los Angeles.

The nine finalists for 2007 include: Auditude, Inc., Desktop Factory, Prolacta Bioscience, Alelo, Inc., Provision Interactive Technologies,, LegalZoom, and Energy Innovations. (company descriptors below).

The finalists will be recognized and present company overviews at Entretech's "Hot Companies Morning" on March 1, at the Athenaeum on the Caltech campus in Pasadena. The Entrepreneurship Award winner will be announced at an awards dinner on April 19, featuring keynote speaker Ruth Owades, distinguished entrepreneur, and founder of two successful companies, Calyx & Corolla, and Gardeners' Eden. Launched in 1988, Calyx & Corolla -- now a $25 million company -- was the first-ever fresh flower catalogue and website, using FedEx to ship flowers direct from growers to consumers. This transformed the billion dollar fresh-cut flower industry. The business community is invited to attend both events.

"The finalists exemplify successful young companies with annual revenues ranging from under $1 million to $40 million that have achieved significant product and market milestones as represented by either customer commitment or early revenues," said Stephanie Yanchinski, Executive Director of Entretech. "They represent a group of emerging technology leaders." She continued, "The award also acknowledges the growing importance of advanced tech within Greater Los Angeles, and its contribution to the economic wealth of the overall region."

"We're excited about the significant growth in the award this year to expand and honor companies in three key stages of entrepreneurial growth, and by the tremendous level of support and involvement from the Greater Los Angeles area technology community," said Louise Wannier, Chairman of the Entrepreneurship Award Committee. "This year, our 4th annual, we have seen the applicant pool grow and enable us to present and honor an outstanding roster of emerging companies."

Previous Entrepreneurship Award winners include Guidance Software, a leader in computer forensics and incident response solutions that completed a successful IPO in December 2006 and NextAce Corporation, provider of title insurance and mortgage lender real-estate software.

For more information on the Hot Companies Morning or the Entrepreneurship Award dinner, please visit or contact Stephanie Yanchinski, Executive Director of Entretech, at (626) 356-9933 or

About the Finalists

Under $1 million 2006 revenue

--  Auditude, Inc.( --  Provides software that protects
    copyrighted media, offering immediate intelligence upon infringement.
--  Desktop Factory( -- Provides breakthrough 3D
    printing technology that cost effectively transforms paper designs into 3D
    nylon models and objects.
--  Prolacta Bioscience ( -- Transforms human breast milk
    into medically proven supplements for saving premature, at-risk babies.
$1 to $5 million 2006 revenue
--  Alelo, Inc. ( -- Provides game-based language and
    cultural training programs to help minimize communication gaps quickly and
--  Provision Interactive Technologies ( --
    Develops 3D interactive display technologies that transform the consumer
    marketing experience.
-- ( -- Taps into a fast-growing area of internet
    search marketing using pictures that visually connect users with
$5 million plus 2006 revenue
--  LegalZoom ( -- Offers an online legal service that
    assists individuals with common legal matters and law navigation.
-- ( -- Offers products that deliver quality
    traffic on the internet through a mix of technology and deep knowledge of
    online advertising.
--  Energy Innovations ( -- An Idealab! company
    that aims to build/deliver cost-effective grid-competitive solar electric
About Entretech

Entretech ( is the leading non-profit association supporting high tech companies in Greater Los Angeles with critical and practical business development resources and connections. The organization empowers entrepreneurs to build new businesses through capital, education, people, and strategic partners. Recently expanding its geographical reach beyond the San Gabriel Valley to include Greater Los Angeles, Entretech, also has formed a closer relationship with the Pasadena Angels and Tech Coast Angels. Since its inception nearly seven years ago, Entretech has worked closely with the technology transfer office at Caltech, the Caltech/MIT Enterprise Forum, the Keck Graduate Institute, UCLA, the NASA Commercialization Center, the Business Technology Center, LARTA, the LAEDC, the San Gabriel Valley Economic Partnership, and the Cities of Pasadena and Monrovia. Entretech is positioned to work with communities and cities to build Los Angeles into a significant cluster of advanced-tech development. Entretech operates from an office on the Caltech campus.

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