PETALUMA, CA--(Marketwired - February 12, 2014) - Entries are available for the inaugural season of the Aston Martin GT4 Challenge of North America, the most exciting new motorsports series to launch for sportsman drivers that will set new standards for competitive equipment, races at iconic facilities, event amenities and fun.
The Aston Martin GT4 Challenge of North America is a seven-event, multi-round series that competes on some of the finest road courses in North America and is filled with the prestigious, world-renowned spirit of the Aston Martin brand. The series, owned and operated by TRG-AMR North America, starts May 16-18 at Watkins Glen International and ends Nov. 21-23 at Sebring International Raceway.
Aspiring competitors will drive the evocative Aston Martin GT4 Vantage cars they have acquired, with order options available from TRG-AMR for interested drivers who do not own a GT4. Comprehensive leasing and testing arrangements on a race-by-race or seasonal basis also are available through TRG-AMR or one of its authorized partners or Aston Martin dealers around the United States and Canada.
"The Aston Martin GT4 Challenge of North America will be an incredible series in these exciting cars for the gentleman racer at truly iconic tracks in North America," TRG-AMR CEO Kevin Buckler said. "But that's just part of the comprehensive package offered for competitors.
"No other series will provide as many overall weekend amenities and incentives as the Aston Martin GT4 Challenge of North America. We really took our time to hand-select seven of the finest racing venues in North America, no compromises, tracks that everybody wants to race. We will also be hosting unique lifestyle event experiences unlike any other, both on and off the track, that always will incorporate two of the most important and often-overlooked ingredients of racing at this level -- fun and camaraderie."
An impressive, comprehensive suite of assets, amenities and incentives will be provided to all Aston Martin GT4 Challenge of North America competitors this season in a package rivaled by no other sportsman driver series on this continent. For example:
- An average of five hours of track time at every event
- Individual driver coaching from professional coaches at every event
- Comprehensive testing available throughout the season
- Leasing arrangements available for a race-by-race basis
- Instruction on data acquisition and interpretation at every event
- Parts discounts for full-season competitors
- Amenities such as a driver suit and other gear for full-season competitors
- Contingency awards from Pirelli tires, Pagid brake pads, Royal Purple lubricants and many other suppliers
- Ability for competitors to drop their two worst race finishes of the season in the championship standings
- Unique trophies and awards at every event, including free product and contingency awards
- Track hospitality and unique, fun off-track lifestyle events indigenous to the area at all venues, including several major food and wine events
- Blocks of rooms reserved for competitors to book at two hotels at every event, eliminating the time-consuming task of "shopping" for accommodations
- Postseason championship awards gala, with additional free admission passes granted to top finishers in the series
- Business-to-business forums and opportunities, plus celebrity meet-and-greets at many events
- Full-service marketing, public relations and photography for the series and competitors for the entire season
- Full-time in-house staff available for all series needs
- Backstage Pass access and special VIP packages available for all series competitors at all TUDOR United SportsCar Championship or Pirelli World Challenge races
- Special test day awarded to the series champion in an Aston Martin GT4 or GT3 for the professional racing series of their choice
Plans for a television package and additional promotion from Aston Martin are underway and will be announced soon, as series officials prepare for the launch of the most exciting one-make sportsman racing series in North America in decades.
Entry forms for the 2014 Aston Martin GT4 Challenge of North America can be found at www.trg-astonmartinracing.com/gt4challenge or by clicking here. A color brochure featuring complete details of the series can be downloaded by clicking here.
The Aston Martin GT4 Challenge of North America is proudly launching in 2014 with the support of Pirelli, the Official Tire and Partner of the series, and Royal Purple, the Official Lubricant of the series.
2014 Aston Martin GT4 Challenge of North America Schedule
May 16-18 Watkins Glen International, Watkins Glen, N.Y.
June 6-8 Virginia International Raceway, Alton, Va.
July 25-27 Circuit Mont-Tremblant, Mont-Tremblant, Quebec
Aug. 29-31 Mazda Raceway Laguna Seca, Monterey, Calif.
Sept. 12-14 Monticello Motor Club, Monticello, N.Y.
Oct. 10-12 Road America, Elkhart Lake, Wis.
Nov. 21-23 Sebring International Raceway, Sebring, Fla.
Quotebook about the 2014 Aston Martin GT4 Challenge of North America
KEVIN BUCKLER (CEO, TRG-AMR North America): "The Aston Martin GT4 Challenge of North America will be an incredible series in these exciting cars for the gentleman racer at truly iconic tracks in North America. But that's just part of the comprehensive package offered for competitors. No other series will provide as many overall weekend amenities and incentives as the Aston Martin GT4 Challenge of North America. We really took our time to hand-select seven of the finest racing venues in North America, no compromises, tracks that everybody wants to race. We will also be hosting unique lifestyle event experiences unlike any other, both on and off the track, that always will incorporate two of the most important and often-overlooked ingredients of racing at this level -- fun and camaraderie."
DAVID KING (Head of Motorsport, Aston Martin): "The Vantage GT4 is the closest in specification to our road cars and is our most successful race car around the globe. Time and again our customers have demonstrated its performance and durability; it is easy to drive and a pleasure to own. We have a thriving GT4 Challenge being run by Aston Martin Racing in the UK, and it has long been our desire to bring this program to North America. Now, with TRG-AMR, we have a partner with the passion and expertise to make this a reality, and I greatly look forward to the season."
RAFAEL NAVARRO (Vice President of Media Relations, Events, Sponsorships and Motorsports, Pirelli North America): "We are proud to be the official tire supplier of the new Aston Martin GT4 Challenge and to partner with TRG-AMR North America. We have a great track record working with TRG-AMR, and I look forward to the same success with this partnership. The brand alignment is spot-on as we are homologated on Aston Martin road cars, the Vantage GT4 is gorgeous, and the schedule TRG-AMR has put together is comprised of some of the best tracks in North America. We can't wait to get the season started."
RANDY FISHER (Director of Marketing, Royal Purple): "Royal Purple is extremely pleased to be involved with Aston Martin's GT4 Challenge series. These are some of the highest-performing race cars around, and we look forward to working with all the teams and drivers so they have the opportunity to experience the quality performance provided by Royal Purple's lubricants and other product lines, as well."
TRG-AMR North America is a full-service motorsports company focused on winning competition at every level, with one of the most successful track records of any North American racing operation.
TRG-AMR exclusively operates the Aston Martin sports car racing program in North America. In 2014, TRG-AMR fields two V12 Vantage GT3 cars in the GT Daytona class of the IMSA TUDOR United SportsCar Championship, multiple Vantage GT4 cars in the IMSA Continental Tire SportsCar Challenge and multiple entries in the Pirelli World Challenge. This year, TRG-AMR is also launching a one-make series, the Aston Martin GT4 Challenge of North America, and services multiple customer racing programs through its total driver ladder approach.
TRG-AMR, based in Petaluma, Calif., has competed in the top levels of motor racing since it was founded in 1993. The team has earned four series championships, four Rolex 24 At Daytona victories, a victory in the 24 Hours of Le Mans, a victory at Petit Le Mans and entered 2014 with 122 combined podium finishes in major North American sports car competition, the third-highest total in history and the most for a privateer team.
The company also offers comprehensive sponsorship and business opportunities, including traditional sponsorship, executive events, business-to-business and experiential marketing. These programs can be activated from events ranging from track days through professional motorsports.
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