SOURCE: eOffice Direct

eOffice Direct

March 18, 2011 17:15 ET

Eofficedirect.com Experiences Impressive 50% Growth

This Leading Online Retailer of Office Furniture and Supplies Is Seeing Sizeable Sales Growth and Momentum After Hiring LSF Interactive, Despite Declines Throughout the Furniture Industry

BETHLEHEM, PA--(Marketwire - March 18, 2011) - For the past nine years, eofficedirect.com has built its reputation on being the premier online source for quality office furniture and related products. Now the company is proud to be building momentum and increasing sales exponentially. It has not always been easy, though.

"The past two calendar years have been pretty tough on our industry," said Steve Hovey, President and Founder of eofficedirect.com. "With the office furniture industry sales down over 40 percent from its high, everyone from the manufacturer to dealer level felt the hit."

"We knew the industry was down and really feeling the effects of the recession," said Charles Wolfinger, Site Director of eofficedirect.com. "But, you cannot just throw your hands up and do nothing."

Hovey and Wolfinger turned to the experience of LSF Interactive, formerly eVisibility, to do a complete site analysis after eofficedirect.com's site relaunch early last year. Then LSF worked on enhancing eofficedirect.com's SEO strategy. "Trying to navigate the ever changing world of Google is always a challenge. However, things really started to click by June of 2010," added Hovey. "Since that time the sales growth at eofficedirect.com has far exceeded the growth in the industry. In fact, over the past couple months we have experienced 50 percent growth compared to the prior year's monthly sales."

With all the recent success eofficedirect.com isn't stopping. "We just hired LSF Interactive to take over our paid search (PPC) campaign, and in a very short period of time we're seeing impressive improvement in orders, conversion and cost of acquisition," said Hovey. "We've also turned our attention to social media, utilizing Twitter and adding a Facebook page."

Eofficedirect.com is also hosting a new blog, www.OfficeBeast.com, on its homepage.

For more information about the company, visit www.eofficedirect.com

About eofficedirect.com:
Eofficedirect.com stocks office supplies and office furniture from more than 325 manufacturers in 64 warehouses across the United States, offering low prices, free shipping on all orders over $75, and same day shipping on most orders placed by 1:30 p.m.