SOURCE: Accelerize

Accelerize

August 25, 2016 09:00 ET

EPath Digital Leverages Industry-Leading Performance Marketing Technology From CAKE by Accelerize

NEWPORT BEACH, CA--(Marketwired - Aug 25, 2016) -  Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division CAKE today announced that EPath Digital (EPD), a full-service digital marketing agency, has achieved significant growth by leveraging CAKE to improve efficiencies, agility and optimization efforts. CAKE's software-as-a-service (SaaS) solution enables EPD to track and manage real-time performance marketing data on a single platform. This allows quick and easy adjustments to campaign performance based on real-time data, helping EPD achieve the goal of delivering strong ROI for its expanding client roster.

EPD is a full-service digital marketing agency that specializes in online customer acquisition. The organization takes a holistic approach with its clients by not only building out offers that convert for publishers, but works with the clients' sales processes to ensure the highest possible ROI. With a presence in many verticals that include an older/higher income demographic, EPD specifically creates campaigns that target homeowners and senior-related products/services.

"CAKE is the only viable system that allows us to track revenue from lead sales and media costs in real-time all in one place," said Jeremy Buttke, President of EPD. "The fact that it is both a lead distribution system and a front-end affiliate tracking platform is invaluable to us as a lead generator. Utilizing the CAKE API to acquire real-time data, we have greatly increased efficiencies in our analytics department allowing us to be much more nimble and refined in our optimization efforts."

"EPath Digital was CAKE's fourth client. Over the years, we've had the opportunity to provide them with a world-class performance marketing platform that has evolved and enables dynamic companies -- like EPD -- with innovative solutions to keep them continuously ahead of the curve," said Santi Pierini, CAKE President and Chief Operating Officer of Accelerize. "CAKE's ability to easily track and leverage real-time data sets it apart from other digital marketing technologies. When a client can quickly view and act on insights, that client is going to be more agile, proactive and ultimately make smarter decisions. Our goal is to take digital marketing tracking to another level."

About EPath Digital

EPath Digital (EPD), from its Laguna Beach, California corporate headquarters, represents a number of nationally recognized brands and focuses on providing new customer acquisition through digital marketing. EPD works in numerous industries in the financial services, identify theft, protection, green energy, automotive and senior markets. With over 20 years of extensive industry experience and high integrity, EPD's goal is to deliver campaigns that deliver a strong ROI for its advertisers, allowing them the opportunity to grow. EPD also publishes nowitcounts.com, catering to the over-50 lifestyle. For more information, visit http://www.epathdigital.com.

About CAKE by Accelerize

CAKE, a division of Accelerize Inc., provides a cloud-based solution to track and analyze the performance of digital marketing return on investment, in real-time. Bringing clarity to multi-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 30 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in London and New Delhi. For more information, visit www.getCAKE.com.

About Accelerize

Accelerize Inc. (OTCQB: ACLZ) (OTCBB: ACLZ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit www.accelerize.com.

Use of Forward-looking Statements
This press release may contain forward-looking statements from Accelerize Inc. within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and federal securities laws. For example, when Accelerize uses statements containing the words "believes," "anticipates," "plans," "expects," "will" and similar expressions, Accelerize is using forward-looking statements. These forward-looking statements are based on the current expectations of the management of Accelerize only, and are subject to a number of factors and uncertainties that could cause actual results to differ materially from those described in the forward-looking statements. The following factors, among others, could cause actual results to differ materially from those described in the forward-looking statements: changes in technology and market requirements; our technology may not be validated as we progress further; we may be unable to retain or attract key employees whose knowledge is essential to the development of our products and services; unforeseen market and technological difficulties may develop with our products and services; inability to timely develop and introduce new technologies, products and applications; or, loss of market share and pressure on pricing resulting from competition, which could cause the actual results or performance of Accelerize to differ materially from those contemplated in such forward-looking statements. Except as otherwise required by law, Accelerize undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. For a more detailed description of the risk and uncertainties affecting Accelerize, reference is made to Accelerize's reports filed from time to time with the Securities and Exchange Commission.

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