SOURCE: Shinesrooms.com

Shinesrooms.com

July 29, 2011 08:48 ET

Equity Research on Activision Blizzard Inc. and Electronic Arts Inc. - Video Game Sales Down, Downloads Up

NEW YORK, NY--(Marketwire - Jul 29, 2011) - www.shinesrooms.com has a handpicked team of market professionals with over 100 years of combined investing experience. Today they are providing members comprehensive research on the Multimedia & Graphics Software industry and are offering free analytical research on Activision Blizzard Inc. (NASDAQ: ATVI) and Electronic Arts Inc. (NASDAQ: ERTS). Register with us today at http://www.shinesrooms.com/index.php?_controller=RegisterMember&_method=index.com to have free access to these research reports.

Video game sales declined 10% in June but that figure didn't impede growth for several companies within the industry. Strong sales of core titles along with improved digital revenues are helping some overcome the overall drop in sales. Get your free reports on Activision Blizzard Inc. and Electronic Arts Inc. at http://www.shinesrooms.com/index.php?_controller=RegisterMember&_method=index. There is no commitment to join.

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Electronic Arts Inc. outpaced the industry and recently posted a strong second quarter. Higher sales of some of its core titles along with improved digital revenues helped EA more than double its fiscal first quarter net income. EA's acquisition of PopCap, a mobile gaming company, should help the company establish a better position in the growing mobile gaming market as well. Electronic Arts Inc. report is accessible for free by registering today at http://www.shinesrooms.com/ElectronicArtsInc290711.pdf.

Similarly, Activision Blizzard Inc. is being buoyed by its core titles. Activision is set to release the latest edition of its Call of Duty franchise in November. The prior release, Black Ops, generated over $1 billion in sales after just a month. Activision Blizzard Inc. report is accessible for free by registering today at http://www.shinesrooms.com/ActivisionBlizzardInc290711.pdf.

Overall, companies focusing on game franchises with past success while capitalizing on the growing digital and mobile gaming market are best positioned for growth in the second half of 2011.

The two Multimedia & Graphics Software stocks research reports are available for free by signing up now on www.shinesrooms.com.

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