SOURCE: Shinesroomonline.com

Shinesroomonline.com

April 27, 2011 09:20 ET

Equity Research on Electronic Arts Inc. and Take-Two Interactive Software Inc. - Retail Game Sales Down, Developers Adapt to Consumer Preferences

NEW YORK, NY--(Marketwire - Apr 27, 2011) - www.shinesroomonline.com has a handpicked team of market professionals with over 100 years of combined investing experience. Today they are providing members comprehensive research on the Multimedia & Graphics Software industry and are offering free analytical research on Electronic Arts Inc. (NASDAQ: ERTS) and Take-Two Interactive Software Inc. (NASDAQ: TTWO). Register with us today at www.shinesroomonline.com to have free access to this research or speak to one of our pros at http://www.shinesroomonline.com/products-subscription.php?subscription=freetrial.

U.S. retail video game sales declined more than they were expected to in March. Game sales fell 16% in the month compared to the same period last year. A litany of factors appears to be contributing to the decline of video game retail sales. Get instant analyses of Electronic Arts Inc. and Take-Two Interactive Software Inc. from live, real-time experts standing by at http://www.shinesroomonline.com/products-subscription.php?subscription=freetrial. There is no commitment to join.

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Shifting consumer preferences are partially responsible for the decline in video game sales. Video game makers are facing increased competition from mobile devices like smartphones and tablets.

Rising 'app' game sales reflect a consumer preference for more mobile and affordable options. Similarly, improved used game and rental sales also reflect a more cost-conscious consumer. Social network gaming is also gaining popularity and is contributing to the decline in game sales.

There are few positives for the industry though. Electronic Arts Co. reported record first week sales of its latest Tiger Woods PGA Tour installment. Electronic Arts as well as rival developer Take-Two Interactive Software are also increasing their presence on Facebook and on mobile devices. Electronic Arts Inc. and Take-Two Interactive Software Inc. reports are accessible for free by registering today at http://shinesroomonline.com/reports/April2711ElectronicArtsInc.(ERTS)270411.php or http://shinesroomonline.com/reports/April2711Take-TwoInteractiveSoftwareInc.(TTWO)270411.php.

Moving forward, while retail video game sales are declining, game developers are becoming less reliant on such sales and are capitalizing on growing game mediums like social network sites and mobile devices.

The two Multimedia & Graphics Software stocks research reports are available for free by signing up now on www.shinesroomonline.com.

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