ERA Carbon Offsets Ltd.

ERA Carbon Offsets Ltd.

March 27, 2009 09:25 ET

ERA Recognized in Canadian Business Magazine for Ecosystem Restoration Efforts in Carbon Market

VANCOUVER, BRITISH COLUMBIA--(Marketwire - March 27, 2009) - ERA Carbon Offsets Ltd. ("ERA") (TSX VENTURE:ESR) wishes to acknowledge Canadian Business Magazine for their recent article on the work that ERA has been doing in British Columbia, titled "Carbon Finance: The Money Trees". The March 16th article written by Chris Wood discusses the growing international Carbon Market and the transformational work being done by ecosystem restoration companies such as ERA.

ERA is a young but tenured player in the rapidly growing carbon offset market, establishing itself as a leader in suburban reforestation projects in communities like Maple Ridge, BC, and communities around the world. In focusing on the regeneration and protection of degraded lands, ERA subjects their projects to a rigorous internationally accepted validation methodology which verifies the work and amount of carbon captured through the lifecycle of the trees planted. ERA is able to monetize these efforts by selling the carbon offsets accrued to the project into the voluntary carbon market - a market used by groups looking to achieve their sustainability targets.

In his article, Wood states, "More than just a shrewd example of innovative asset creation, the new forest rising alongside suburbs in Maple Ridge demonstrates how such financial energy in a still-nascent marketplace can generate novel win-win-wins for business, the public and the planet..." To that end, the international carbon trading market was valued at more than $60 billion USD in 2008, more than double that of 2007. The international market for carbon is expected to hit $3 trillion USD by 2020.

Robert Falls, CEO of ERA, comments, "The acceptance of true ecological restoration on an international scale is finally receiving the attention it deserves, at a time when the world's largest, most diverse and productive forests, not to mention carbon sinks, continue to be decimated at an alarming rate. This destruction does have a very real monetary and environmental cost, something most people are just beginning to understand. For this reason, we are certain that the volume of projects we endeavor to undertake will not only continue to grow in size, but also grow in value, as the international community is beginning to understand the overwhelmingly positive environmental and economic impact restoration work creates."

To read the full transcript from this article, you can purchase a copy of this month's Canadian Business Magazine, or click on the following link:

About ERA Carbon Offsets Ltd.

ERA is a Canadian based pioneer in forest-based carbon offset programs and project development. Through this programming, ERA produces significant, measurable carbon sequestration benefits that are validated and verified to international standards and sold to purchasers interested in offsetting their greenhouse gas footprints as a means of mitigating the effects of climate change. ERA is producing EcoNeutral® offsets from the company's "Community Ecosystem Restoration Program" (CERP) in the Lower Fraser Valley, near Vancouver, British Columbia. ERA is also developing projects in Africa, South America and in the United States. To date, ERA has generated over 500,000 tonnes of ISO-validated and verified EcoNeutral® carbon offsets from the ecosystem restoration project to supply the voluntary carbon offset market. ERA clients and offset users include Rolling Stone Magazine, Shell Canada Ltd., Air Canada, the Motion Pictures Producers Industry Association and the Globe Foundation.

Additional information on ERA can be found on their corporate website or by contacting

On behalf of the board of ERA CARBON OFFSETS LTD.

Robert W. Falls, PhD, CEO

FORWARD LOOKING STATEMENTS: This document includes forward-looking statements as well as historical information. Forward-looking statements include, but are not limited to, the continued advancement of the company's general business development, research development and the company's development of forest-based carbon offsets. When used in this document, the words "anticipate", "believe", "estimate", "expect", "intent", "may", "project", "plan", "should" and similar expressions may identify forward-looking statements. Although ERA Carbon Offsets Ltd. believes that their expectations reflected in these forward looking statements are reasonable, such statements involve risks and uncertainties and no assurance can be given that actual results will be consistent with these forward-looking statements. Important factors that could cause actual results to differ from these forward-looking statements include fluctuations in the marketplace for the sale of carbon credits, the inability to implement corporate strategies, the ability to obtain financing and other risks disclosed in our filings made with Canadian Securities Regulators.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

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