SOURCE: Essay Group

Essay Group

May 05, 2014 09:00 ET

Essay Group Selects Exclusive Canadian Distributor for Its Light 'n Go Products

McCaughey Consumer Products Management Inc./Trilogy Brand Management

LYNDHURST, NJ--(Marketwired - May 5, 2014) - Essay Group®, a leader in unique and innovative natural products for entertainment, recreation, and outdoor living, announced today that it selected McCaughey Consumer Products Management Inc./Trilogy Brand Management (MCP/Trilogy), located in Burlington, Ontario, as its exclusive distributor for its Light 'n Go® products in Canada. 

MCP/Trilogy is a full service national distributor providing sales, marketing and brand strategy development in the Canadian marketplace. The company maintains a complete national sales network focusing on the Drug, Mass, Food, Convenience, and Club distribution channels. More information on MCP/Trilogy can be found at www.mcptri.com or by calling (866)627-8745. 

Essay Group's Light 'n Go product line includes the Light 'n Go Bonfire, Light 'n Go Yule Log, Light 'n Go Kindling, Light 'n Go Firestarters, and Light 'n Go Charcoal. 

The Light 'n Go Bonfire and Light 'n Go Yule Log are great alternatives to firewood and manufactured firelogs and take the guesswork out of set up. The Bonfire and Yule Log are made of beautiful white birch, featuring an embedded wick. This enables users to light each log with just one match, avoiding the need for kindling or starters. Both products also contain a handle for go-anywhere portability and can be burned virtually anywhere including a fireplace, chiminea or fire pit. They are also 100 percent natural, chemical-free, kiln-dried and safe for cooking. The unique designs of the Light 'n Go Bonfire and Light 'n Go Yule Log create an inside-out burn, holding the log together for a long-lasting clean fire. The Jumbo Light 'n Go Bonfire offers more than 2.5 hours of burn time and the standard Light 'n Go Bonfire burns more than 1.5 hours. 

Light 'n Go Kindling is made from 100 percent natural, kiln-dried Alder wood and is sliced into thin sheets for easy lighting and excellent fire-starting performance.

Light 'n Go Firestarters are matches and firestarters all-in-one, no matches needed. Simply strike a firestarter on the contact patch on the side of the box for ignition. Each Light 'n Go Firestarter burns for six minutes, and are packaged 20 per box. 

Light 'n Go Charcoal is an all-in-one restaurant-quality, lump hardwood charcoal in a paperboard box, which takes the guesswork and mess out of a charcoal BBQ. Simply light the wick at the base of the box and place the Light 'n Go Charcoal on the grill's grate. You'll enjoy rich charcoal flavor while never having to touch the charcoal or use lighter fluid again. 

About Light 'n Go 
Owned by Essay Group®, Light 'n Go® is the leader in unique and innovative natural products for entertainment, recreation and outdoor living. The Light 'n Go family of products includes the Light 'n Go Bonfire, Light 'n Go Yule Log, Light 'n Go Kindling, Light 'n Go Firestarters, and Light 'n Go Charcoal. More information is available at www.light-ngo.com or by calling (201)460-1300. You can also follow Light 'n Go on Facebook® at www.Facebook.com/LightnGo, or Twitter at www.twitter.com/lightngo1 for product information and tips. 

Ecoforest and Light 'n Go are registered trademarks of Essay Group, LLC. All other trademarks or registered trademarks are properties of their respective companies.

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