SOURCE: eStarling

September 06, 2007 08:38 ET

eStarling Releases 8-Inch Wi-Fi Digital Picture Frame Targeting Active Socially Networked Generation

New Application Programming Interface (API) Makes Integration Easy Between eStarling Frame and Any Web Site That Stores Photos Online

WASHINGTON, DC--(Marketwire - September 6, 2007) - eStarling, Inc., a consumer technology company, announced today the introduction of its 8-inch eStarling Wi-Fi-enabled frame. The new frame from eStarling offers a number of unique features designed to enable users of social networking sites to send and share photos outside the confines of the Internet. The frame delivers the best photo viewing quality with a screen resolution of 800 x 600 pixels powered by a hardware-based image encoding technology.

"There are millions of photos being stored on web sites today, and now customers of those sites have an alternative to viewing those photos beyond their computers and cell phones," said Andrew Caffey, senior vice president of eStarling. "By using eStarling's API, these sites will easily integrate with eStarling's online web service,, letting users duplicate their online experiences for the first time with a connected wireless digital picture frame."

Key features of the new 8-inch eStarling frame include:

--  No subscription fees: There is no cost to e-mail photos to or from
    eStarling frames. The only cost is the frame itself.
--  Immediate Direct Photo E-mailing to Frame: Each frame has its own
    unique e-mail address so that photos can be received and automatically
    displayed from computers or mobile phones almost immediately. No setup is
    required for senders to send photos to the frame.
--  Group Frames: Users can set up a single e-mail address that
    corresponds to multiple frames so that photos can be easily shared and
    displayed on those frames.
--  Community Photo RSS: The eStarling frame supports all major RSS photo
    feeds, including AOL, iPhoto Flickr, Gallery, Photobucket, Picasa and
    Smugmug. Users can recommend and share their favorite RSS photo feeds with
    each other.
--  Smart Photo Play List: Users can choose photos to be displayed on an
    eStarling frame on specified dates, such as displaying selected photos on a
    user's birthday or anniversary.
--  E-mail Photos from Frame: Users can send photos directly from their
    frames to the e-mail accounts of their family and friends.

eStarling 8-inch frames can be purchased directly on, and for $259.00.

About eStarling, Inc.

eStarling, Inc., formerly PF Digital Inc., is a pioneer in creating easy-to-use, wirelessly connected digital photo display frames that duplicates users' photo sharing experience beyond PC at home. Headquartered in Washington, D.C., the company's first product -- the eStarling Wi-Fi Digital Frame -- is a Wi-Fi-enabled digital photo frame that offers its own e-mail address and supports RSS photo feeds. For additional information on the company, or to place an order, please go to

Contact Information

  • Media Contact:
    Brad Wills
    Wills & Associates
    Email Contact