SAN FRANCISCO, CA and ST. PETERSBURG, FL--(Marketwired - October 03, 2016) - With the Major League Baseball postseason beginning tomorrow, Esurance and Minor League Baseball (MiLB) today announced the inaugural class of Esurance September Call-Ups. A total of 46 players were called up this September, including top prospects Yoan Moncada, Jose De Leon and Gavin Cecchini.
The 2016 Esurance September Call-Ups included the following players:
This season, Minor League Baseball and Esurance created the Esurance Call-Up Worthy platform, which launched exclusively on MiLB.com and MiLB team websites in June. The new, modern platform celebrated the iconic moment in Minor League Baseball when a player is called up to Major League Baseball, highlighting his journey through shareable digital and social content such as virtual trading cards, video highlights and the Esurance Farm Report.
"It's been a fantastic first year for Esurance Call-Up Worthy players and their fans as they've followed the players' journey online and on the field," said Cyndie Beckwith, Vice President, Marketing for Esurance. "We've celebrated 152 players being called up this season, re-living their most memorable moments together, and we continue to recognize more prospects as they make their first Major League appearance this September."
"The September call-up has long been a pivotal moment in a player's career, marking a coming of age of sorts," said David Wright, Chief Marketing & Commercial Officer for Minor League Baseball. "Through the Esurance Call-Up Worthy platform, we celebrate these prospects in their quest to make a big-time impact with their Major League teams."
In June, Esurance and Minor League Baseball announced a strategic multi-year partnership making it the exclusive home and auto insurance partner of Minor League Baseball. To learn more about Esurance's Call-Up Worthy campaign with Minor League Baseball, visit www.MiLB.com/CallUpWorthy.
About Minor League Baseball
Minor League Baseball, headquartered in St. Petersburg, Florida, is the governing body for all professional baseball teams in the United States, Canada, and the Dominican Republic that are affiliated with Major League Baseball® clubs through their farm systems. Fans are coming out in unprecedented numbers to this one-of-a-kind experience that can only be found at Minor League Baseball ballparks. In 2015, Minor League Baseball attracted 42.5 million fans to its ballparks to see the future stars of the sport hone their skills. From the electricity in the stands to the excitement on the field, Minor League Baseball has provided affordable family-friendly entertainment to people of all ages since its founding in 1901. For more information, visit www.MiLB.com.
Follow Minor League Baseball on Facebook, Instagram and Twitter.
Esurance, insurance for the modern world®, provides auto, homeowners, motorcycle, and renters insurance direct to consumers online, over the phone, and through select agents. With an easy-to-use mobile app, helpful online tools like photo claims and Coverage Counselor®, and knowledgeable experts available around the clock, Esurance is the smart choice for today's web-savvy consumer. And as a member of the Allstate family with an A+ rating from A.M. Best, Esurance offers auto and home insurance anytime with service just a click, call, or tap away. For more information, visit esurance.com or call 1-800-ESURANCE (1-800-378-7262).
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