Euoko Group Inc.
OTC Bulletin Board : EUOK

Euoko Group Inc.

March 12, 2008 17:37 ET

Euoko Achieves Successful Preview Launch at Printemps Department Store in Paris

TORONTO, ONTARIO--(Marketwire - March 12, 2008) - Euoko, a luxury skin care brand owned by Euoko Group Inc. (OTCBB:EUOK), announced today that its preview launch event that began on February 18, 2008 at the world-renowned Printemps Haussmann department store in Paris has been well received and the results exceeded the company's expectations.

Euoko's large booth, occupying 375 square feet (approximately 35 square metres) in the central area of Printemps, has received significant positive response from industry and customers. The preview during the first three weeks of the event resulted in unaudited, single-store retail sales exceeding 42,000 Euros (approximately 65,000 US funds), exceeding the company's expectations.

The booth, which reflects the brand's modern, understated image, was constructed primarily of white acrylic and was transported to France from Canada, where it was constructed. The company has made available preliminary images of the booth accessible through the following links:

http://www.euoko.com/printemps/booth1.jpg

http://www.euoko.com/printemps/booth2.jpg

http://www.euoko.com/printemps/booth3.jpg

"With no prior exposure in France for the brand, this successful preview launch reflects our customers' appreciation of the exceptional quality and effectiveness of our products, as well as the class of our brand's image," said Brandon Truaxe, founder, President and CEO.

"Euoko's booth offers an avant-garde design that has never been so well achieved in this industry. We are very excited about this encouraging launch and look forward to establishing a strong brand image for Euoko throughout the country," said Guillaume Bakouch, Director of Sales and Marketing (Europe).

Euoko began marketing its products in key European markets in September of 2007 and is currently represented in more than 10 countries and territories.

Inquiries about this preview launch, Euoko Group Inc. or this news release should be directed to Carmela Tassone at 416-657-3456, extension 326 or via email to ir@euoko.com.

About Euoko Group Inc. (www.euoko.com):

Euoko Group Inc. (OTCBB: EUOK) is an emerging luxury brand that develops, markets and distributes scientifically-advanced skin treatments. Euoko's current portfolio consists of 24 products spanning five treatment collections that target aging, dull skin tones, skin protection, uneven pigmentation and blemishes. This product line offers comprehensive solutions to such skin concerns as wrinkles, fine lines, under-eye dark circles, dark spots, acne, oxidation, environmental exposure and skin fatigue. Combined with innovative products for basic daily cleansing and facial priming, Euoko offers a complete line of synergistic formulations that target the most demanding luxury consumer. Euoko's well-appointed, understated primary and secondary packaging communicates innovation, science and modern sophistication, while reflecting the prestige positioning of the portfolio. Euoko sells its product line through premium distribution channels in more than ten countries and territories. Retail partners of the brand include such premium department stores as Bergdorf Goodman in New York City (USA), Printemps in Paris (France) and La Rinascente in Milan (Italy). Euoko's products are also sold globally through the company's internally-operated, multicurrency, multilingual website (www.euoko.com).

Forward-Looking Statements

This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, including without limitation those statements regarding our ability to market Euoko's products successfully, to achieve distribution in retail channels or to be able to exploit, develop, acquire, finance, operate, or make profitable, any of the commercial opportunities discussed or described herein. These forward-looking statements are not historical facts and can be identified by the use of forward-looking words or phraseology such as "believes," "expects," "may," "intends," "anticipates," "plans," "estimates," and analogous or similar other expressions intended to identify such forward-looking statements. Actual results could differ materially from those reflected in such forward looking statements. We will not assume any obligation to update any of the forward-looking statements to reflect any events, facts, or circumstances that may arise other than as may be required by applicable law or regulation.

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