Euromonitor International

Euromonitor International

October 26, 2012 07:32 ET

Euromonitor's Free Webinar-B2B Strategy: Quantitative Analysis of Your Downstream Value Chain

LONDON, UNITED KINGDOM--(Marketwire - Oct. 26, 2012) - Euromonitor International is pleased to announce an online webinar discussion featuring analysis on the white paper "B2B Strategy: Quantitative Analysis of Your Downstream Value Chain" - a guide for identifying and prioritizing revenue growth opportunities, held on October 30 at 9:00am central standard time, 14:00 GMT.

Accurate and meaningful quantitative methods are required to identify, prioritize and defend the careful alignment of resources with global business opportunities. As part of this process it is crucial for strategists in the areas of sales, marketing, operations and logistics to rigorously analyze their downstream value chain.

During the webinar Indre Bajoraite, Euromonitor International's Industrial Manager, and Giedrius Rudis, Company Analyst will look at quantitative analysis of the B2B marketplace, presenting publicly available data from National Statistics Offices and ways to exploit this data for analysis of B2B clients for identifying and prioritizing revenue growth opportunities.

The core focus will be set on Input-Output tables, which provide visibility into primary, secondary and tertiary industry connections. Major data limitations and methods to overcome these issues will be discussed. The key data applications to be reviewed with real-life examples will include mapping value chains, sizing revenue potential from target industries, determining enterprise concentration and assessing price sensitivity.

Moreover, a key study, which incorporates the discussed analysis methods and shows how one can apply those to evaluate market expansion scenarios, will be presented followed by a live question and answer session.

Webinar Details - B2B Strategy: Quantitative Analysis of Your Downstream Value Chain

Register here

October 30, 2012

9:00am CST, 14:00 GMT

About Euromonitor International

Euromonitor International is the world's leading provider for global business intelligence and strategic market analysis. We have 40 years of experience publishing international market reports, business reference books and online databases on consumer markets.

We deliver market research solutions to support strategic planning for today's increasingly international business environment. Our research offers in-depth market analysis on consumer goods and services industries worldwide, as well as economic, demographic and socio-economic data and insight on countries and consumers.

Euromonitor International is headquartered in London, with regional offices in Chicago, Singapore, Shanghai, Vilnius, Santiago, Dubai, Cape Town, Tokyo, Sydney and Bangalore, and has a network of over 800 analysts worldwide.

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