Philosophia LTD

March 06, 2012 11:24 ET

EVBC (European Vehicle Breakdown Cover) Launch Ferry Europe

LEEDS, ENGLAND--(Marketwire - March 6, 2012) - EVBC have launched a ferry ticket website covering all ferry routes to and from the UK in Europe. FerryEurope.co.uk signals diversification for EVBC; Managing partner Fraser Malyk said that the reason for diversifying was simple.

"The sale of ferry tickets compliments perfectly EVBC, our breakdown insurance product for cars in Europe. If you need a ferry and you are taking a car, you will likely need EVBC".

The ferry market has seen a difficult time recently. SeaFrance has gone into administration and the economic climate doesn't appear too favourable for travel in general. Fraser Malyk commented that the economic climate is not of a major concern to him at the moment.

"I don't want to fantasise about what might go wrong. I don't think we will get too much work done. If we were going to throw into a mix a ferry website and booking engine that had no USPs, then I would be more concerned than I am right now."

FerryEurope.co.uk plans to integrate EVBC as well as diversifying further through a number of different products that Fraser was unable to comment on at this moment in time.

"We would be suitably unambitious if we did not have any additional plans that were currently in the development stage. Of course these are confidential for now, but we are developing products that complement our existing suite".

EVBC started in 2009 and since this time, has developed a strong reputation and client base. Serving thousands of happy customers, EVBC intend to take their strong customer service lead business into new markets, where competition is strong, but certainly not insurmountable; given EVBC's track record of entering late and proving successful.

FerryEurope and the sister site, http://www.ferrytoireland.co.uk is currently in the early stages of launch. Fraser Malyk said that the site that you will see within 6 months will not be recognisable.

"FerryEurope.co.uk is in the early stages of launch. We launched quickly and there are many changes that we would like to see already. We have launched with the necessities. We are working on the user experience and the USPs. Watch this space".

Notes to editors

Ferry Europe and EVBC are trading names of Philosophia Limited (Firm Reference Number 503979. Philosophia Limited is an Appointed Representative of ITC Compliance Limited.

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