The Forzani Group Ltd./Le Groupe Forzani Ltee

The Forzani Group Ltd./Le Groupe Forzani Ltee

October 14, 2008 16:00 ET

Everest World Record Holder, Legendary Sherpas & Summiteers Make Rare Appearance & Signing at Coast Mountain Sports

CALGARY, ALBERTA--(Marketwire - Oct. 14, 2008) - Coast Mountain Sports, a corporate banner of The Forzani Group Ltd. (TSX:FGL), Canada's largest retailer of sporting goods, announces rare in-store appearance and signing to celebrate the life and times of Sir Edmund Hillary, the first man to summit Everest with his Sherpa climbing partner Tenzing Norgay.

Every customer who visits Calgary's Coast Mountain Sports on Thursday, October 23 between 12:00 p.m. and 1:00 p.m can receive an autographed postcard of their favourite mountaineer. The store is located downtown at 817 - 10th Ave. SW. Special guests include:

Appa Sherpa World record holder and eighteen-time Everest
Ang Dorje Sherpa Legendary twelve-time Everest Summiteer
Mingma Tenji Sherpa Everest Summiteer
Peter Hillary Two-time Everest Summiteer, Seven Summits & son of
Sir Edmund Hillary
Byron Smith Everest Summiteer, Seven Summits, Chairman & M.C. for
The Sir Edmund Hillary Foundation Gala
Laurie Skreslet 1st Canadian to summit Everest
Eric Johnson Actor and star of CBC Movie "Everest" - playing
Laurie Skreslet

This special appearance is in support of the third annual Sir Edmund Hillary Foundation Gala & Auction, presented by Coast Mountain Sports. Funds raised will continue to support the enduring legacy Sir Edmund left behind. His indomitable spirit lives on through this foundation, whose mission is to assist the Sherpa people of Nepal by financially supporting their health care through the Kunde Hospital, education through the building of schools and environmental projects including reforestation.

The term 'Sherpa' refers to an ethnic group from the most mountainous region of Nepal, and also refers to local people who are employed as guides for mountaineering expeditions in the Himalayas, particularly Mt. Everest. Sherpas are highly regarded as elite mountaineers and experts in their local terrain; as well they bestow good physical endurance and resilience to high altitude conditions.

"It is a great honour for us to join together with The Sir Edmund Hillary Foundation to help make a difference in the lives of the children of Nepal," comments Lorissa Dong, Marketing & Communications Manager for The Forzani Group Ltd. "We are excited to continue this journey together with our customers, our associates, and the fellow Sherpa's and mountaineers who have all strived to Find New Ground."

About The Forzani Group Ltd.

The Forzani Group Ltd. is Canada's largest national retailer of sporting goods, offering a comprehensive assortment of brand-name and private-brand products, operating stores from coast to coast, under the following corporate and franchise banners: Sport Chek, Coast Mountain Sports, Sport Mart, National Sports, Sports Experts, Intersport, Econosports, Atmosphere, Tech Shop, Pegasus, Nevada Bob's Golf, Hockey Experts, The Fitness Source and Athletes World. The Company also has websites for several of its corporate and franchise banners which can be accessed through its main website at

The foregoing information may contain forward-looking statements relating to the future performance of The Forzani Group Ltd. Forward-looking statements, specifically those concerning future performance, are subject to certain risks and uncertainties, and actual results may differ materially. The Company, in compliance with the reporting requirements of the various securities commissions, details these risks and uncertainties from time to time.

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