SOURCE: Exact Macola

Exact Macola

September 10, 2015 07:00 ET

Exact Breaking New Ground With Partners at Third Annual Exact Macola Edge Partner Conference

COLUMBUS, OH--(Marketwired - September 10, 2015) - Exact, a leading provider of business software solutions for small and medium-sized businesses (SMB), continues to deliver on the commitment of shifting to a fully channel-led organization. Touting a new Director of Alliances and Channel Development, a new partner program launched in January 2015, and a significant investment in the organization's channel-focused initiatives, Exact Macola Edge 2015 is breaking new ground. This marks the third annual partner conference under the leadership of Alison Forsythe and is taking place September 8 - 11, 2015 in Santa Barbara, California.

"I'm pleased to report the positive advances we've made since the announcement of our channel-led strategy in 2013, and with the appointment of Gayle Prokop as Director of Alliances and Channel Development, I have complete confidence that the required steps to continue our evolution will be swift and deliberate," said Alison Forsythe, managing director of Exact Macola.

During her keynote presentation, Gayle Prokop committed to building a best in class channel-led business and announced a high-level strategy to drastically change the way the organization goes to market with five key initiatives:

  • Evolving the Exact Macola Unity Partner Program
  • Establishing a structured, certification-based enablement program
  • Adding new headcount to build out a channel-led organization
  • Enabling collaboration with professional services
  • Expanding the technology partner community

"This strategy is designed to drive incremental revenue, escalate partner profitability, and increase Exact Macola's market share in the SMB market," Prokop said. "We are building a strong and lucrative program for partners that will support our recruiting efforts as we continue to grow our partner ecosystem and help our current partners grow their businesses."

About Exact
Vigorous business software. That's what Exact builds. For more than 200,000 businesses around the world. For entrepreneurial doers who dare and, if they fall, always get up again. Exact breathes that same spirit. Thirty years ago a garage start-up by six students, now a global company, employing 1,550 people in 15 countries with revenues of EUR 188 million in 2014.

With Exact, businesses can quickly respond to shifting market conditions and grasp opportunities with both hands when they arise. Our business software enables customers to focus on their next goal, and look ahead to the next challenge.

For further information about Exact, visit and

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