SOURCE: Egenera

December 11, 2007 09:00 ET

ExactTarget Selects Egenera Systems With vBlade Software to Support Dramatic Business Growth

MARLBORO, MA--(Marketwire - December 11, 2007) - Egenera Inc., the data center virtualization company, today announced that ExactTarget, the leading provider of on-demand, one-to-one marketing software, services and integrated solutions, has chosen Egenera® systems with vBlade™ software as a key part of its infrastructure to support nearly a billion outgoing emails each month. Over 6,000 organizations worldwide -- including The Home Depot, Papa John's, Cold Stone Creamery and CareerBuilder.com -- rely on the ExactTarget platform for their integrated email marketing needs.

As new customers are added, or the scale or sophistication of current customers' email marketing initiatives increase, the amount of data managed and number of emails sent by ExactTarget multiplies dramatically. vBlade software, an extension to Egenera's patented PAN Manager™ software, met ExactTarget's need to scale quickly and efficiently. vBlade software seamlessly integrates third-party hypervisor technology into Egenera PAN Manager, enabling administrators to logically partition a physical blade to run multiple operating systems and applications, without the use of separate management tools for virtual machines. With vBlade, ExactTarget can easily allocate either a full blade or a partition of a blade based on the needs of the application, ensuring both appropriate utilization and maximum efficiency. As a result of using vBlade software, ExactTarget can achieve peak performance gains, especially pertaining to traffic between the application server pools.

"Over-provisioning was something we did for peace of mind with our former legacy architecture," said Jim Saricos, director of Data and Performance Management at ExactTarget. "Egenera vBlade software now gives us the ability to automatically provision resources depending on the workload, avoiding the issue of underutilization. Egenera is the cornerstone of our new technology approach and our standard going forward."

With Egenera vBlade software, ExactTarget is able to configure, allocate, repurpose and manage all virtual and physical resources through a single interface with automatic N+1 failover and disaster recovery.

"The tightly integrated, single management domain for both the physical and virtual environment has been incredibly valuable to our existing business," continued Saricos. "With Egenera vBlade software, we're able to reconfigure on the fly and provision servers at least 50 percent faster than with our former solution."

Egenera vBlade software provides an entirely new and simple way to manage both physical servers and virtual machines. With vBlade software, virtual or physical resources are configured, allocated, repurposed and managed all through the familiar PAN Manager interface in exactly the same manner. vBlade software allows users to take advantage of a full range of integrated virtualization services including:

--  N+1 automatic failover
--  N+1 disaster recovery
--  Resource pooling
--  BladeFarms™
--  Suspend/resume
--  Live Migration
--  Security
    

Egenera Professional Services

ExactTarget engaged Egenera Professional Services (PS) for its Indianapolis and Las Vegas data center implementations.

"Egenera PS was a significant resource, ensuring seamless integration, quick deployment and thorough knowledge transfer to the staff," said Saricos. "I would strongly recommend that anyone engage Egenera Professional Services for their project, I can't speak highly enough of the group."

About Egenera, Inc.

Egenera is a global leader in delivering data center virtualization solutions that reduce costs and complexity for enterprises and public sector agencies worldwide. The Egenera BladeFrame system virtualizes the data center with an innovative server architecture specifically designed to reduce complexity and enable IT to respond rapidly to business requirements. Market-leading enterprises around the world trust Egenera to run their most critical applications and achieve higher resource utilization, faster application time to market and lower total cost of ownership. Headquartered in Marlboro, Mass. Egenera has offices worldwide. For more information visit www.egenera.com, call 508-858-2600 or send email to info@egenera.com.

About ExactTarget

ExactTarget helps clients increase sales, optimize marketing investments, and strengthen relationships through integrated, on-demand software that powers permission-based email marketing, mobile messaging, and one-to-one communications. As the market leader, over 6,000 organizations worldwide -- including The Home Depot, Papa John's, Cold Stone Creamery and CareerBuilder.com -- rely on the ExactTarget platform for their integrated email marketing needs. ExactTarget is headquartered in Indianapolis, Indiana. For more information, please visit http://www.exacttarget.com.

Egenera, and Egenera stylized logos are trademarks or registered trademarks of Egenera, Inc. in the United States and other countries. All other company and product names are trademarks or registered trademarks of their respective holders. The information in this document is subject to change without notice.

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