SOURCE: Cable & Wireless Communications

Cable & Wireless Communications

Cable & Wireless Communications

March 24, 2016 16:53 ET

Excitement Builds for Flow CARIFTA Games

Flow Sports Brings Games in HD -- a First for the Caribbean

ST. GEORGE'S, GRENADA--(Marketwired - Mar 24, 2016) - The excitement is steadily building in the Spice Isle, as the crème de la crème of junior track and field descends on Grenada for the highly anticipated 2016 Flow CARIFTA Games this weekend.

Already, teams from Anguilla, Antigua, the Cayman Islands, Guyana, St. Lucia, Suriname, St. Vincent and the Grenadines, the US Virgin Islands, and Trinidad and Tobago have arrived in St. George's to compete in the 45th edition of the Caribbean's premier athletics meet.

"We know that a lot is expected of us, and as we showcase our Caribbean youth, we want to provide them with an experience that will encourage them to continue in sport. My heart is filled with joy to see that we have reached this point," said Veda Bruno-Victor, Chairperson of the Local Organising Committee.

Flow, the region's leading telecommunications provider, has signed a three-year partnership with the North American, Central American and Caribbean Athletics Association (NACAC) to be the exclusive broadcast partner and title sponsor of the CARIFTA Games.

It means that for the first time in the history of the CARIFTA Games, the event will be broadcast live in High Definition (HD) across the entire Caribbean.

"I am also very grateful that Flow has become our title sponsor for the 2016 CARIFTA Games and for the following two Games to come. We want our young athletes to be seen and remembered, because if they are not in Rio, they will definitely be in Japan (2020 Olympic Games). We want our people to say 'I remember that boy or girl' and it is with great expectation that we look forward to the coming of the CARIFTA Games," added Bruno-Victor.

Flow, which is also the region's exclusive broadcast partner for the upcoming Rio 2016 Olympic Games, has contracted an international production team that will capture, package and present more than twenty hours of live coverage from the River Road venue on the Flow Sports Channel (Channel 190 in Barbados).

"This is a triumphant moment for Caribbean athletics and we very proud to be the exclusive broadcast partner and title sponsor of the 2016 Flow CARIFTA Games," said Denise Williams, Senior Vice President of Communications, Cable & Wireless Communications.

"Since its launch last year, Flow Sports has already become one of the Caribbean's leading sports networks and our partnership with the CARIFTA Games builds upon Flow's other initiatives across the region. In addition to lending financial support, we are also very excited that our partnership with NACAC will allow us the opportunity to broadcast the Games across multiple platforms including our very own Flow Sports."

The 2016 Flow CARIFTA Games will inaugurate Grenada's new National Stadium which was recently redeveloped following the passing of Hurricane Ivan in 2004.

More than 650 athletes and officials will attend the Games from countries including Anguilla, Antigua and Barbuda, Aruba, Bahamas, Barbados, Bermuda, British Virgin Islands, Bonaire, Cayman Islands, Curacao, Dominica, French Guiana, Grenada, Guadeloupe, Guyana, Haiti, Jamaica, Martinique, Saint Kitts and Nevis, Saint Lucia, Saint Maarteen, Saint Vincent and the Grenadines, Suriname, Trinidad and Tobago, Turks and Caicos Islands, and the United States Virgin Islands.

About Cable & Wireless Communications Plc
Cable & Wireless Communications Plc (CWC) is a full service communications and entertainment provider, operating in Latin America and the Caribbean. With annual sales of over US$2.4 billion, it operates both mobile and fixed networks, supported by submarine and terrestrial optical fibre backhaul capacity. CWC delivers superior high-speed mobile data, broadband and video services. It has leading market positions in Mobile, Fixed Line, Broadband and Video consumer offers. Through its business division, CWC provides data centre hosting, domestic and international managed network services, and customised IT service solutions, utilising cloud technology to serve business and government customers.

The Group also operates a state-of-the-art subsea fibre optic cable network that spans more than 48,000 km -- the most extensive in the region -- as well as 38,000 km of terrestrial fibre providing wholesale and carrier backhaul capacity.

CWC has more than 7,300 employees serving 6.4 million customers (Mobile 4.1m; Fixed Line 1.1m; Video 470k and Broadband 690k) across 42 countries. The Group's leading brands include; LIME and Flow in the Caribbean; BTC in The Bahamas; Mas Movil in Panama; C&W Business and C&W Networks. CWC is the market leader in most products offered and territories served. It is a major contributor to local communities through its corporate social responsibility programmes. Cable & Wireless Communications Plc's shares are quoted on the London Stock Exchange under the ticker CWC. The Group is headquartered in London with its operational hub located in Miami, within close proximity to the Caribbean and Latin America. For more information visit: www.cwc.com.

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