SOURCE: TBA Global Events

January 09, 2007 14:04 ET

Experiential Marketing Leader TBA Global Names Lee Rubenstein President and COO

LOS ANGELES, CA -- (MARKET WIRE) -- January 9, 2007 -- Experiential marketing agency TBA Global has announced the appointment of Lee Rubenstein to the post of President and Chief Operating Officer. Rubenstein will lead the company's day-to-day operations with a specific focus on growing TBA's strategic communications, integrated marketing and branded content services. TBA is ranked #21 in the world's top 50 marketing organizations by Advertising Age magazine (May 1, 2006) and is an Event Marketer magazine Hot Agency.

"We are happy to announce the addition of Lee Rubenstein, whose background aligns perfectly with TBA's future goals," states Robert Geddes, CEO, TBA. "Lee is well known in the communications industry as a recognized business leader, company founder and top performing business developer. We know he will be a tremendous asset to our company."

"I am thrilled to join TBA, the emerging leader in live event marketing, meeting production, and branded experiences," stated Mr. Rubenstein. "We will continue to innovate and add value as we redefine what a full service communications agency ought to be in today's live experience and electronic world, leveraging the best thinking in the strategic and creative services industry for both renowned and emerging brands."

Mr. Rubenstein comes to TBA with more than 25 years of award-winning experience with healthcare, technology, consumer products, entertainment and financial service clients.

Prior to joining TBA, Mr. Rubenstein held the post of President of Citigate Broadstreet, an international Incepta company based in the UK. He has held executive positions at Jack Morton, Caribiner, Editel, Century III Teleproductions and THINQ Learning Solutions.

Mr. Rubenstein is a graduate of Boston University School of Communications, is on the Corporate Advisory Board of the Massachusetts College of Art and the Tufts New England Medical Center/Children's Floating Hospital Board of Governors.


Founded in 1994, TBA Global Events, LLC. ( is a privately-held company that creates brand events and experiences for clients including high-profile corporations, non-profit organizations and associations worldwide. TBA's award-winning teams create, produce and execute unique and compelling programs that enable clients to deliver brand messages, build loyalty and increase sales. TBA is ranked #21 in the world's top 50 marketing organizations by Advertising Age magazine (May 1, 2006) and is an Event Marketer magazine 2006 Hot Agency. TBA is headquartered in Los Angeles, California with multiple offices in the United States and Canada.

Contact Information

  • TBA Global Events, LLC
    21700 Oxnard Street
    Suite 1430
    Woodland Hills, CA. 91367
    Phone: 818.226.2800
    Fax: 818.226.2801