SOURCE: Expert System

Expert System

June 16, 2009 08:30 ET

Expert System Adds Semantic Search for Twitter Users

Expert System Creates New Twitter Semantic Search Facility for Better Understanding of Hash-Tag Topics and Authors

SAN JOSE, CA--(Marketwire - June 16, 2009) - SEMANTIC TECHNOLOGY CONFERENCE -- Expert System, leading provider of semantic software that searches, discovers, classifies and interprets unstructured text information, today announces it has developed a new semantic search Web site for Twitter content. Using Expert System's COGITO® engine, tagging hash-tag topics and Twitter users is quick, accurate, and easily located among all updates within the Twitterverse.

"The site is intended for users to avoid the lengthy process of reviewing 'who said what' within a hash tag before deciding to join, respond or read further," said Luca Scagliarini, vice president of business development at Expert System. "This site graphically shows what people are talking about topically and who is talking about those things most intensively. In this way, a rich understanding of the hash-tag composition is revealed without resorting to the cumbersome review process using the current Twitter interface."

Semantic technology makes more accurate Twitter hash-tag search possible since it understands the conversations categorically no matter how varied authors express themselves. For example, in a hash tag about global warming, one "tweet" may express the thought that "poverty causes global warming," while another may express the idea that "global warming causes poverty." Current keyword technology in virtually all Twitter interfaces would not be able to distinguish between these two very different concepts since the same words are used. However, Expert System's semantic COGITO engine understands and records the logic of what causes what.

"Semantic technology can understand as humans do, and cut across the infinite ways of expressing similar things, tally them up and display the wisdom that crowds possess," Scagliarini said. "Expert System built this site to demonstrate that the capture, enhancement and documentation of social wisdom is facilitated by semantic technology."

Policy makers, researchers, and everyday users will find the value of Twitter much more apparent with the Expert System site. The company has applied the same technique to a variety of public and private information sets to gain efficiencies, new understanding, and early warnings about the world around us. For access to the Twitter semantic search site, contact Brooke Aker, CEO of Expert System USA at baker@expertsystem.net.

About Expert System

Expert System is the leading provider of semantic software, which discovers, classifies and interprets text information. All Expert System products, which are based on the patent pending technology COGITO ®, leverage the company's expertise in the development of business solutions for the primary markets (i.e. Automotive, Consumer Electronics, Oil & Gas, Media, Mobile, etc.) and support the activities of Knowledge Management, Customer Care, Corporate Intelligence and Homeland Security. Worldwide customers include Eni Group, Pirelli, Finmeccanica, ANSA, Telecom Italia, Microsoft, BNP Paribas, the Italian Ministry of Defence, and the Ministry of Interior Affairs. For more information, please visit: www.expertsystem.net.