SOURCE: Eyes on the Go, Inc.

December 10, 2014 07:45 ET

Eyes on the Go, Inc. Introduces Live Broadcast HD Video Production Solution at 70% Savings Compared to Competitors' Costs

NEW YORK, NY--(Marketwired - Dec 10, 2014) - Eyes on the Go, Inc. (OTCQB: AXCG), announced today that it is introducing a premium live broadcast solution including high definition (HD) streaming to its customers this month. This premium service will enable venues to use multiple cameras with visual transition effects. A single technician can stage a professional presentation at a fraction of the normal costs. 

Due to high video production costs, competitors are limited to the number of events they can broadcast and hope to cover through advertising or pay-per-view. The Company's solution represents a savings of 70-80% of their costs. This solution will disintermediate existing video production companies who do not have this leverage in providing content for distribution. This opens up a world of opportunity to GANDER.tv, its customers and performers.

The Company confirmed that the system upgrade includes a new on-site Controller, a Sony High Definition (HD) camera, improved audio performance, a video switch and local camera controls. The backend software allows for multiple bands of variable bit rate that will modulate the delivered stream based on the available bandwidth at the consumer's device in addition to more efficient video editing.

The first system will be implemented at Webster Hall, one of the nation's leading performance venues. Webster Hall recently upgraded its broadband capabilities to handle the increased demand for bandwidth required for HD streaming. The Company will be utilizing this approach for select pay-per-view events planned for the end of the month.

As mentioned by Rich Pawelczyk, The Webster Hall Chief Operating Officer, "Webster Hall attracts some of the top talent in the industry. We have been working with GANDER.tv for a few years now and have been pleased with their constant improvement and their commitment to customer service. We will now have a very compelling live streaming solution to offer our performers as a way to expand their reach and increase awareness. The improved quality of the broadcast and the staging of multiple camera shots will make paid events viable."

Chris Carey, the CEO of Eyes on the Go, said, "Distribution channels are extremely interested in high quality, compelling entertainment content which we will now be able to offer. Up until now, the costs of streaming live events with a production crew and equipment limited the number of events that can be supported through advertising or subscription fees. With our lowered costs, we are now seeing a large number of opportunities to create, produce and distribute packaged shows that can be monetized. Shortly, we will be announcing a number of regular produced programs that we will make available for distribution. This is a new chapter in our Company's development."

The Company will be implementing software upgrades to its web site today which will entail some interruptions in service. 

About GANDER.tv
GANDER.tv
, a division of Eyes on the Go, Inc., streams live and recorded video from nightlife venues and events providing entertainment, exposure and revenue opportunities that are all leveraged with digital marketing and social media support. This first-of-its-kind online platform gives viewers an insider's look into New York's nightlife streaming over 200 live events every week including concerts, comedy shows and poetry readings right from their computers or mobile devices. Since these performances are archived, viewers can watch their favorite performances again and again on their time, making it a very user-friendly experience.

Statements not based on historical fact are forward-looking statements. Although such statements are based on management's current estimates and expectations, and currently available competitive, financial, and economic data, forward-looking statements are inherently uncertain. We, therefore, caution the reader that there are a variety of factors that could cause business conditions and results to differ materially from what is contained in our forward-looking statements.

For a description of some factors which may occur that could cause actual results to differ from our forward-looking statements please refer to our Annual Report Form 10-K and other Company reports. We caution readers that we do not undertake to update any forward-looking statements.

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