SOURCE: Fabkins

August 12, 2008 09:00 ET

Eco-Friendly Company, Fabkins, Makes a Waste-Free Meal Fun and Easy With Cute Cloth Napkins for Kids

Fabkins Responds to the Need to Reduce Paper Waste in Schools, at Home, and On-The-Go, Selling Over 12,000 Cloth Napkins in the First Year of Business

CORTE MADERA, CA--(Marketwire - August 12, 2008) - Fabkins (www.fabkins.com), a provider of cloth napkins for kids, today announced that in its first year of business they've sold over 12,000 napkins through online, retail, and school event sales. As the first-to-market manufacturer of a line of cloth napkins made just for children, Fabkins is making this back-to-school season more fun and environmentally friendly.

Fabkins are soft and durable everyday kids' cloth napkins available in an array of bright colors and playful designs. Sized for little laps and lunchboxes, Fabkins come in packs of five in eight different themes that reflect kids' interests, such as "Prima Ballerina," "Sports Fan," "Beach Bound," "African Safari," "Fruit Salad," "Garden Friends" and the two newest designs, "Flower Power" and "Extreme Sports."

It has been estimated that on average a school-age child using a disposable lunch generates 67 pounds of waste per school year (wastefreelunches.org). Reducing paper waste by using fabric napkins will help bring down that number. In fact, Elizabeth Rogers, co-author of "The Green Book: The Everyday Guide to Saving the Planet One Simple Step at a Time," stated that "If we all gave up one [paper] napkin a day, we could save a billion pounds of paper waste from going to landfills [each] year."

Switching from paper to cloth napkins not only helps to save the environment, it can also help families save money. According to National Geographic's Green Guide magazine, families can save $1.68 per week replacing paper napkins with cloth ones.

Founders Joyce Raffo and Paige Rodgers launched Fabkins in August 2007 after a day of shopping for waste-free lunch products left them frustrated by the lack of kid-friendly cloth napkins available. Ultimately they decided to create their own, and Fabkins was born.

Although packing a trash-free school lunch was the inspiration, Fabkins have many other uses. "Our customers also use Fabkins with meals at home, as a unique birthday present, hostess gift, or party favor, for a playtime picnic or tea party, and on the go," commented co-founder Paige Rodgers.

Rodgers and Raffo are excited about their first year success and look forward to another great year ahead. "We'll be adding additional retailers, introducing new designs, and working with more schools nationwide," said Raffo.

About Fabkins

Fabkins was launched in August 2007 by two women who wanted to make saving the environment fun for kids with a line of colorful, earth-friendly cloth napkins. Fabkins are made just for kids in designs and themes that represent their interests. Fabkins make mealtime more fun, teach table manners, and inspire environmental awareness among children. More information on Fabkins can be found at www.fabkins.com.

Contact Information

  • Contact:
    Paige Rodgers
    415-637-7244