SOURCE: NutshellMail


January 18, 2010 14:32 ET

Facebook Integrates NutshellMail Into Facebook Pages

Fan Page Administrators Can Now Connect, Re-Engage and Build Stronger Relationships With Fans Through Email Newsletter Service

PALO ALTO, CA--(Marketwire - January 18, 2010) - NutshellMail (, an fbFund REV company, has just launched an easy way for any Facebook page administrator to create an automated email newsletter campaign. The NutshellMail application adds an "Email Newsletter" tab to your page, enabling your fans to opt-in to receive emails that highlight recent and featured content from your page on a schedule of their choosing (as seldom as once a week or as often as every hour).

NutshellMail makes creating and maintaining an email newsletter easy. Once set up, there is nothing for you to do; NutshellMail simply collects recent activity from your page, organizes it into an easy-to-read email and delivers it to each subscriber per their own delivery preferences. The application also encourages more comments and sharing of feeds from your page by giving subscribers the ability to comment, like, share or post comments back to your page directly through email.

Add an email newsletter to your Facebook page:

With more than 1.5 million brands, celebrities and organizations communicating to their fans through Facebook pages, NutshellMail blends social marketing with a new spin on traditional email marketing. Email marketing has already proven to be one of the most effective ways to communicate with customers and to drive users back into your website. According to Mark Schmulen, CEO of NutshellMail, "More and more organizations are using Facebook pages as a primary channel to reach out to their fans and many are posting content, news and offers that cannot be found on their own websites. We want to make it easy for their fans to keep track of this great content."

NutshellMail also offers an easy way for users to monitor the latest activity from their Facebook pages that haven't installed the NutshellMail app. Users just sign up for NutshellMail's core service, which sends a consolidated email digest of activity from pages. The service also allows users to set up their digest to include all Facebook activity and disable the one-off email alerts that Facebook currently sends.

Sign up for NutshellMail:

NutshellMail has also released a similar application for Ning, enabling any public Ning network to create an email newsletter campaign for their site:

About NutshellMail

NutshellMail is the first social networking management tool that combines the best of the Social Web with the original killer app: email. The service lets you organize, customize, monitor, manage and interact with all your social networks (Facebook, Twitter, MySpace, LinkedIn, etc.) and extra email accounts from an interactive email dashboard delivered directly to your favorite inbox on a schedule that you choose. NutshellMail is part of the fbFund REV incubator program, a joint venture between Facebook, Founders Fund and Accel Partners to seed and incubate early stage companies. NutshellMail keeps you connected and saves you time. Sign up for your FREE account or learn more at NutshellMail.

Contact Information

  • Contact:
    Allyson Stinchfield
    Atomic PR for NutshellMail
    (415) 402-0230
    Email Contact