FalconStor Appoints Iris Hatzenbichler as Marketing Director EMEA


MELVILLE, NY--(Marketwired - September 22, 2015) - FalconStor Software® Inc. (NASDAQ: FALC), a 15-year innovator of software-defined storage (SDS) solutions, today announced the appointment of its new Director Marketing EMEA, Iris Hatzenbichler-Durchschlag.

FalconStor recently launched the industry's first truly-horizontal converged data services platform, FreeStor™, globally. Ms. Hatzenbichler's appointment in EMEA will help FalconStor continue to accelerate the promotion of FreeStor and firmly position FalconStor as the premier, industry-leading SDS player.

Hatzenbichler has a 15-year history in the IT industry and most recently came from DataCore Software where she was leading the EMEA marketing team. Before focusing on marketing, she effectively built up the operations team of DataCore across Europe and contributed to growing DataCore from a startup to one of the leading software-defined storage companies, with yearly two digit growth rates in Europe.

"Iris' competence and outstanding track record in leading international multi-cultural teams and her experience in expanding multi-national markets for both the channel and end users in the storage industry will be a true benefit for FalconStor," said Gary Quinn, CEO of FalconStor. "Iris has a true pioneer spirit and also possesses a keen understanding of how to take an established department and breathe new life into its markets and channels."

Hatzenbichler's responsibilities at FalconStor will cover the whole range of marketing activities, especially driving awareness, generating market demand, and expanding software-defined storage programs across EMEA markets. She will play a major role in nurturing FalconStor's commitment to building partnerships across EMEA, as well as driving related product launches and go to market efforts across FalconStor's portfolio.

"With the new flagship product FreeStor, an important cornerstone is turned in changing the mindset about storage virtualization forever. I'm convinced FreeStor will become the new synonym for software-defined storage. I`m eager to help this mission be accomplished and that my efforts result in sustained success," said Hatzenbichler.

About FalconStor
FalconStor Software®, Inc. (NASDAQ: FALC) is a leading software-defined storage company offering a converged data services software platform that is hardware agnostic. Our open, integrated flagship solution FreeStor™ reduces vendor lock-in and gives enterprises the freedom to choose the applications and hardware components that make the best sense for their business. We empower organizations to modernize their data center with the right performance, in the right location, all while protecting existing investments. FalconStor's mission is to maximize data availability and system uptime to ensure nonstop business productivity while simplifying data management to reduce operational costs. Our award-winning solutions are available and supported worldwide by OEMs as well as leading service providers, system integrators, resellers and FalconStor. The company is headquartered in Melville, N.Y. with offices throughout Europe and the Asia Pacific region. For more information, visit www.falconstor.com or call 1-866-NOW-FALC (866-669-3252).

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