Families Bid Summer Adieu With Labor Day Road Trips

Enterprise Rent-A-Car Sees Increased Reservations in Neighborhood Branches


ST. LOUIS, MO--(Marketwire - September 3, 2009) - As the traditional summer travel season draws to a close, more and more people will hit the open road this Labor Day weekend, according to advance reservation numbers from Enterprise Rent-A-Car, the nation's largest car rental company. Enterprise is seeing a significant increase of more than 15 percent over last year in neighborhood/non-airport reservations.

"Families are using the long Labor Day weekend to make their last summer trips, whether it's a quick getaway to the nearest major metropolitan area or taking their older kids back to school," said Steve Short, vice president of leisure business development for Enterprise. "By renting a car, they can get the cargo room they need for luggage and souvenirs and avoid putting extra miles on their own vehicle."

He continued, "We often refer to the rental car as a 'virtual car' because people rent to fill a need that their everyday vehicle can't meet -- whether that's for more room or greater fuel efficiency. That's why we advise people to 'buy for the need and rent for the exception.' For their Labor Day getaways, renters will find the perfect vehicle at Enterprise Rent-A-Car."

Short added that many neighborhood Enterprise branches are offering special rates for the Labor Day weekend. To determine whether discounted rates are available at an office near them, customers should visit Enterprise on the Web at www.enterprise.com.

About Enterprise Rent-A-Car

Founded in 1957 and headquartered in St. Louis, Enterprise Rent-A-Car is an internationally recognized brand operating neighborhood and airport rental locations in the United States, Canada, the U.K., Ireland, and Germany. In addition, Enterprise of North America is part of a global strategic alliance with Europcar, creating the world's largest car rental network.

Enterprise, which has more than 5,000 neighborhood branch offices located within 15 miles of 90 percent of the U.S. population, picks up local customers at no extra cost. Known for its exceptionally low rates and outstanding customer service, Enterprise was named to BusinessWeek's annual list of "Customer Service Champs" in 2007, 2008 and 2009. Enterprise also has ranked highest in customer satisfaction among airport rentals in nine of the past 10 years, according to J.D. Power and Associates Rental Car Satisfaction Study. For more information about Enterprise, visit www.enterprise.com.

Contact Information: For more information, contact: Ned Maniscalco Enterprise Rent-A-Car 314-512-5523 Jackie Leonard-Tackett Fleishman-Hillard 314-982-0283