SOURCE: Farm Market iD

Farm data for agricultural marketers

January 10, 2011 09:15 ET

Farm Market iD Announces Pesticide 'Private Applicator' License Holders, State by State

WESTMONT, IL--(Marketwire - January 10, 2011) - Farm Market iD, a leading provider of farm-level U.S. agricultural data, announced today availability of state-by-state "private applicator" permits. The data compiled from each state, organized by category of use, reflect 2010 permits as well as data from prior years, and total more than 700,000 individual contacts at more than 610,000 unique addresses.

The majority of the records concern agricultural use, and there are also select data available for exterminators, golf courses, schools and universities, landscaping, and public organizations, as well as selections for commercial, nurseries, dealers and private use.

"The private applicator file provides timely data on all users, and how to reach out to them," said John Montandon, president of Farm Market iD, who indicated that manufacturers, insurers and other agricultural marketers historically have tapped the data. "We also have 2010 permits, teamed with prior-year data in many instances, and nearly 300,000 of these permit holders also are profiled in the full Farm Market iD database, enabling pesticide use to be matched to crops in many instances."

In total, 313,046 records in the Private Applicator file also are matched to the FMiD database, with 292,967 unique addresses. Of these, 226,710 records include 2010 pesticide permit data.

About Farm Market iD.
Farm Market iD, located in Westmont, Illinois, has provided comprehensive production data to the agricultural industry for over 35 years. Unparalleled in its depth and robustness, the Farm Market iD database is used by virtually every major company in agriculture. In addition to its content accuracy and depth, Farm Market iD maintains its market-leading position through development of innovative and custom user applications. For more information, call (800) 313-4778 or visit www.farmmarketid.com.

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