SOURCE: Favored Inc.

August 01, 2006 12:41 ET

FAVORED®, Inc. Completes Name and Trading Symbol Change From Urbanalien Corp. Company Continues to Focus on Multi-Billion-Dollar Natural Food Segment

WEST LAFYETTE, IN -- (MARKET WIRE) -- August 1, 2006 -- FAVORED® INC. Ticker Symbol (PINKSHEETS: FVRD) is pleased to announce their assignment of a new Ticker symbol and Corporate Name change.

FAVORED® Inc. had applied for and has been granted a new trading symbol on the Pink Sheets. Trading commenced under the new symbol on Tuesday July 25, 2006. Dr Claude Page, CEO and Founder comments, "The process we have just completed is a natural evolution of our company. Being publicly listed will allow access to the capital markets for our acquisitions and growth! We are keen the next step has been taken and we will continue to implement our business plan."

He continued, "We believe sales of foods that are perceived as 'healthy' by consumers are substantially greater than $20 billion annually forecasted. Our long-term goal is to pursue profitable growth by leveraging our strong distribution reach and to expand the market penetration of FAVORED® and our other brands."

In addition FAVORED®, ticker symbol, (FVRD) formally Innovative Agricultural Concepts, would like to announce the reverse merger of Urbanalien Corporation a publicly listed company and Innovative Agricultural Concepts, has now been completed. The all share exchange has enabled IAC to become a publicly listed corporation and has changed their name to FAVORED® to more accurately reflect the market segment they participate in.

About Favored, Inc.

The All Natural FAVORED® System delivers food products managed with the assurance of being completely traceable from origin to consumer or from "seed to plate." This system focuses on the traits that consumer's desire; which are products free from added growth hormones and antibiotics and Non Genetically Modified Foods. FAVORED® participates in this market segment that represents approximately 33% of the U.S. population. These consumers buy natural/organically grown foods and the organic/natural food sales exceed $20 billion each year.

For more information on FAVORED®, please visit

This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements can be identified by the lead-in "Looking Forward." These statements are not guarantees of future performance and involve significant risks and uncertainties. Actual results may vary materially from those in the forward-looking statements as a result of the effectiveness of management's strategies and decisions, general economic and business conditions, new or modified statutory or regulatory requirements, and changing price and market conditions.

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