SOURCE: Fetch

Fetch

September 22, 2015 08:00 ET

Fetch, the Global Mobile-First Marketing Agency, to Host Q & A With Jet.com CEO Marc Lore -- Advertising Week New York 2015

Serial Entrepreneur to Speak About the Dynamic Tech That Drives Jet.com's e-Commerce Platform, in Year That Disruption and Mobile Takes Center Stage at AWNY

NEW YORK, NY--(Marketwired - Sep 22, 2015) - Fetch, the global mobile-first marketing agency, today announced two key sessions the company is hosting during the upcoming Advertising Week conference held September 28 - October 2 in Manhattan, New York.

A Q&A will take place between James Connelly, Fetch CEO and Marc Lore of Jet.com, an e-commerce company that has raised $220 million in VC funding. Before Jet.com, Lore co-founded Quidsi, a parent company for a diverse range of e-commerce sites, which sold to Amazon for $545 million. Building on his experience at Quidsi, Lore aims to share his vision for the new era of e-commerce based on wisdom gleaned throughout his successful entrepreneurial career.

Greg Grimmer, Fetch COO, will also moderate a panel on "The Mobile C-Suite," exploring the opportunities and challenges posed to publishers and ad buyers as mobile comes into its own as a format.

Time: Monday, September 28, 11:00am ET
Location: ADARA Stage at Times Center Hall

Session: Designing A Business For The New Consumer
Fetch founder & CEO James Connelly sits down with Marc Lore, the dynamic founder of Jet.com. Under Lore, Jet.com has raised $220m in funding and aims to be the smartest way to shop and save on pretty much anything. This deep dive into the mind of a successful new age entrepreneur looks at smart technology, transparency and the re-engineering of online commerce. Along the way, Fetch reveals how digital platform businesses with no precedent are redefining business.

Time: Monday, September 28, 9:30am ET
Location: Adara Stage at Times Center Hall

Panel: The Mobile C-Suite
Greg Grimmer, Fetch COO, will moderate a panel featuring industry figureheads: Facebook head of Ad tech & Atlas, David Jakubowski, and Google Performance Ad's marketing lead Matt Lawson. The session will cover the burning challenges of mobile today, including the power of mobile video, cross device attribution and the continued rise of the app economy, as well as hot topics such as mobile ad blocking.

About Fetch:
Fetch is an award-winning global mobile marketing agency with offices in London, New York, San Francisco, Berlin and Hong Kong. It is part of the Dentsu Aegis Network, which is innovating the Way Brands Are Built for its clients through its best-in-class expertise and capabilities in media, digital and creative communications services.

Fetch provides its clients with expertise in all areas of mobile marketing including mobile strategy, mobile creative, mobile media planning and buying, tracking and analysis. Mobile Marketer voted Fetch 'Mobile Agency Of The Year' in 2014. It's also the fastest growing mobile marketing agency in Europe, ranked No.3 in the Media Momentum Awards 2014 which celebrates the Top 50 Growing Digital Businesses in Europe, and won Fastest Earnings Grower of the Year. Fetch was also listed in The Sunday Times Tech Track 100 2014 as 'One to Watch'.

Fetch was also named Mobile Entertainment's Marketing Agency of the Year for three consecutive years (2011, 2012, and 2013). Clients include eBay, Hotels.com, Expedia and Uber.

Contact Information

  • Media Contact:
    Christina Higham
    Marketing Manager, Fetch
    Email Contact
    415 523 0350 ext. 100