SOURCE: Restaurant Sciences

February 18, 2014 09:00 ET

Fetzer Announces Launch of Mobile Wine Pricing Application for Restaurants & Bars

Delivering Unprecedented -- and Free -- Access to Restaurant Sciences' Local-Market Wine Pricing

NEWTON, MA--(Marketwired - Feb 18, 2014) - Today Fetzer officially launched ProfitSolve, a brand new mobile phone application designed especially for restaurant & bar operators to optimize wine profitability in the context of their local competitors. ProfitSolve is built by Greygoo Media and powered by Restaurant Sciences' data. Fetzer, the sponsor of ProfitSolve, provides the application free-of-charge to its national network of beverage-alcohol distributors.

"We are delighted to lead the wine industry in providing operators a ground-breaking new tool to help manage their bottled and glass wine portfolios," said Rodrigo Maturana, Global Marketing Director of Fetzer Vineyards.

"I really like this App," said Erik Christensen, General Manager of Bourbon Street Bar & Grille in New York City. "It allows me to calculate my wine costs on the fly and email solutions to my representatives. The Restaurant Sciences' data keeps me informed on trends and saves me the hassle of surveying accounts myself to gather this information."

Using ProfitSolve, restaurant and bar managers can quickly look up pricing trends on their own smartphones, 24X7, for any varietal by local market area and by industry segment, such as casual dining, upscale casual, or white tablecloth. For example, a bar manager may use the application to find the average price for a glass of shiraz in upscale-casual restaurants in Chicago. ProfitSolve also includes a wine profit calculator that makes it simple to calculate the bar's profit by case or glass, helping managers to control the bottom line.

"This is the first time that local wine pricing in bars and restaurants has been made available to the industry in such an easy to use application," said Chuck Ellis, CEO of Restaurant Sciences. "It is always exciting to see our pricing data being used in a novel way to provide insight to bar managers."

"Not only are we adding value for bar managers with this first-of-a kind mobile application but with Fetzer as a sponsor, we are able to provide it to bar managers for free," said David Albert, Head of Strategy at Greygoo Media.

ProfitSolve includes pricing from over 20,000 restaurants and bars serving beverage alcohol. ProfitSolve is available for download from both iTunes and Google Play for Android.

ITunes direct link:

https://itunes.apple.com/us/app/profitsolve-by-fetzer/id648957960?mt=8&uo=4

Google Play direct link:

http://play.google.com/store/apps/details?id=com.greygoomedia.ProfitSolve&hl=en

About Fetzer

Since our founding in 1968, Fetzer Vineyards has been a pioneer on the Mendocino County sustainable wine scene. Recognized as the pioneer in sustainable practices since 1984, Fetzer is dedicated to renewable energy sources, sustainable wine growing and Earth-friendly bottling and packaging practices. Fetzer winery in Hopland is certified by California Certified Sustainable Winegrowing and Fetzer has been an active participant and leader in California's Sustainable Winegrowing Program. Fetzer Vineyards also produces Bonterra, Jekel and Sanctuary wines and has just introduced Crimson and Quartz. www.fetzer.com

About Restaurant Sciences

Restaurant Sciences is the premier provider of syndicated data and insights on food and beverage consumption and collects data in over 30,000 restaurants, bars, nightclubs and other foodservice establishments. The company delivers market share, market basket, competitive analysis, pricing, promotional, trend, segmentation and custom analytics to food and beverage manufacturers and distributors, as well as to restaurant companies. Restaurant Sciences transforms nearly $2.5 billion per month in guest check-level sales information into detailed data and insights across all segments of the foodservice landscape in the United States and Canada. www.restaurantsciences.com

About Greygoo

Greygoo specializes in creating digital products and services for innovative brands. With deep expertise in digital product strategy, user interface design, and application development for both the web and mobile devices, they service both start-ups and established brands. Whether the challenge is conceptualizing and bringing a new product to life, improving the effectiveness of an existing one, or completely rethinking product strategy, their deep experience helps brands conceive, build, and launch successful digital products. http://greygoo.io

Contact Information

  • Contact:
    Terry Dankel
    Restaurant Sciences
    336-389-0844 x101
    Email Contact