SOURCE: Financial Media Group, Inc.

February 20, 2009 05:30 ET

Financial Media Group, Inc. Announces Launch of ForWant.com, a Free Classified Website

IRVINE, CA--(Marketwire - February 20, 2009) - Financial Media Group, Inc. (OTCBB: FNGP), an online web publisher focused on building 2.0 properties for integrated Ad Networks and eCommerce properties, announced today the launch of ForWant.com, an online free classified site that enables users to search for a variety of items specializing in the categories of Jobs, Housing, For Sale, Personals and Services. Advertisements for these categories can be uploaded for free.

The Company believes its platform to be very strategic in nature, and with the continuing downturn in the economy and job markets, it presents a unique opportunity for web properties operating within this space.

The URL for the property is www.ForWant.com and the name implies the opposite of For Sale.

The property operates on a free model and is heavily augmented by advertising on both CPM and CPC and CPA based models.

The industry is currently dominated by four main players: Craigslist.org, Monster.com, Yahoo's HotJobs and CareerBuilder. The Company believes a free base model is a more strategic entry into this marketplace for the following reasons:

--  Craigslist.org claims to receive 12 billion page views and ranks the
    property as one of the top 30 web properties in the world as per Alexa (An
    Amazon company). Industry experts put the market cap conservatively at $1.0
    to $1.5 billion. Their model has typically been free for the majority of
    the universe and the company does not accept advertising regardless of
    appeal of greater profitability.
    
--  Monster.com has approximately $1 billion in market cap. The site is
    supported by job posting fees where a typical job advertisement cost is
    $475.
    
--  CareerBuilder.com, another paid job classified, claims to have 400
    million page views per month with advertisements typically charging $359.
    
--  HotJobs.com, a leading product of Yahoo with a typical job
    advertisement costing $275.
    

About Financial Media Group, Inc.

Financial Media Group, Inc. is an online web publisher focused on building 2.0 properties for integrated Ad Networks and eCommerce properties.

Forward-Looking Statements:

This press release includes forward-looking statements concerning the future performance of our business, its operations and its financial performance and condition, and also includes selected operating results presented without the context of accompanying financial results. These forward-looking statements include, among others, statements with respect to our objectives and strategies to achieve those objectives, as well as statements with respect to our beliefs, plans, expectations, anticipations, estimates or intentions. These forward-looking statements are based on our current expectations. We caution that all forward-looking information is inherently uncertain and actual results may differ materially from the assumptions, estimates or expectations reflected or contained in the forward-looking information, and that actual future performance will be affected by a number of factors, including economic conditions, technological change, regulatory change and competitive factors, many of which are beyond our control. Therefore, future events and results may vary significantly from what we currently foresee. We are under no obligation (and we expressly disclaim any such obligation) to update or alter the forward-looking statements whether as a result of new information, future events or otherwise.

Contact Information

  • Contact:
    Financial Media Group, Inc.
    (949) 486-3990