SOURCE: FinancialContent, Inc.

April 16, 2007 12:59 ET

FinancialContent Launches New RSS-Based News Engine at Web 2.0 Expo

SAN FRANCISCO, CA -- (MARKET WIRE) -- April 16, 2007 -- FinancialContent, Inc. (OTCBB: FCON), a leading provider of stock market data, business news, and online content syndication services, is launching a new RSS-based news engine at the Web 2.0 Expo (Booth #133) this week at the Moscone West in San Francisco.

FinancialContent has developed and launched the third generation of its RSS-based news engine aggregating business news and commentary from thousands of sources. Enhanced with interactive tools that let users share, rate and comment on business news, the combined package brings the rich media universe of financial blogs and podcasts to media companies licensing the company's Studio 5 platform. Showcase content partners include media publishers and financial services firms like Ant & Sons, Business Wire, Christian Financial Radio Network, CNET News.com, Investopedia, Market Wire, PR Newswire, PrimeNewswire, Schaeffer's Investment Research, and Unstrung.

"We are excited to be the first to market when it comes to making rich content from the top publishers available for quick and easy deployment into our clients' online business channels," said Wing Yu, CEO of FinancialContent.

The FinancialContent team will be exhibiting at the Web 2.0 Expo from Monday through Wednesday and offering hands-on demonstrations of its Studio 5 platform.

"Having reached critical mass in the depth and breadth of tagged content being produced and distributed by our partners, we can now take the RSS-based business content and focus on creating rich user experiences," added Mr. Yu.

In 2005, FinancialContent introduced business content extensions to RSS 2.0 to encourage the standardization of business content metadata, such as stock ticker symbols, in the financial data industry. To review the specifications, please visit the website at http://rss.financialcontent.com.

For more information about the Web 2.0 Expo and FinancialContent's suite of products, please visit http://www.web2expo.com and http://studio-5.financialcontent.com/demo.

About FinancialContent, Inc.

FinancialContent is a leading provider of stock market data, business news, and online content syndication services. The Company's mission is to provide content solutions with the industry's best user experience and highest return on investment for its clients. With over 700 deployments worldwide, FinancialContent manages a global network of private-label financial channels for diversified media companies and financial services firms. For more information, please visit http://www.financialcontent.com. FinancialContent is publicly traded on the over-the-counter market under the ticker symbol FCON.

This news release may contain forward-looking statements made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. While these statements are meant to convey to the public the company's progress, business opportunities and growth prospects, readers are cautioned that such forward-looking statements represent management's opinion. While management believes such representation to be true and accurate based on the information available to the company, actual results may differ materially from those described. The company's operations and business prospects are always subject to risks and uncertainties. Important facts that may cause actual results to differ are set forth in FinancialContent, Inc.'s periodic filings with the U.S. Securities and Exchange Commission.

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