SOURCE: Firepond, Inc.

March 06, 2008 09:15 ET

Firepond and KOZO KEIKAKU ENGINEERING, Inc. Broaden OEM/Reseller Agreement

Extending Relationship With Firepond's Configuration as a Service and Broadening Scope to Include Firepond's Multi-Tenant Configure-Price-Quote™ Application

FRAMINGHAM, MA--(Marketwire - March 6, 2008) - Firepond, Inc. (OTCBB: FPND) announces that KOZO KEIKAKU ENGINEERING, Inc. (KKE), a leading consulting, design, and packaged software company in Japan for the telecommunications, construction, and manufacturing industries, has extended its OEM/reseller agreement for Firepond's core configuration technology. In addition, KKE has broadened the scope of the agreement to include licensing Firepond CPQ™ OnDemand, Firepond's multi-tenant configure-price-quote application.

"We are pleased to continue our relationship with Firepond, as KKE has been quite successful extending Firepond's configuration technology into the Japanese marketplace," states Shota Hattori, CEO. "We also look forward to leveraging the success that Firepond has had with its multi-tenant application, Firepond CPQ OnDemand. This will enable us to significantly extend our success by leveraging the growing software-as-a-service market in Japan."

"We are delighted KKE has expanded their relationship with us," said Bill Santo, Firepond's CEO. "As a leader in the Japanese market, KKE has been one of our most valued partners in leveraging our 'configuration as a service' market strategy and broadening our world class configuration technology into revenue streams within multiple verticals. By leveraging our Firepond CPQ OnDemand multi-tenant application, we expect KKE to grow even faster as we have done with Firepond in the United States and Europe."


Founded in 1959, KKE offers software development and software products utilizing the latest IT technologies in various fields such as network, multimedia, information communication, and mobile communications through construction and manufacturing. KKE also provides consulting services in the fields of engineering, manufacturing and marketing using OR and simulation approach. Its strength covers numerical analysis and consulting services in construction and environment fields, and architectural/structural design fields, providing diversified industries with various solutions.

About Firepond, Inc.

Firepond (OTCBB: FPND) is the leading provider of multi-tenant, on-demand Configure-Price-Quote™ software that automates and simplifies product pricing and configuration for companies and helps these enterprises improve order accuracy while reducing their cost of sales. Firepond's sales solutions help companies to optimize their sales processes whether their need is to solve complex product or pricing configuration, create product catalogs or provide an interactive selling system and dramatically improve response time. Firepond solutions provide a rapid ROI through improved order accuracy (nearly 100% of submitted orders have accurate specifications and pricing), improved proposal generation time and high user acceptance. For additional information about Firepond, visit or call 1-866-UCONFIG (826-6344).

Forward-Looking Statement

This press release may contain forward looking statements that involve risks and uncertainties, including statements regarding our business strategy and development plans, plans for entering into new businesses, anticipated sources and uses of funds and other statements regarding our plans, objectives, expectations and intentions that are not historical facts. Because these forward-looking statements involve risks and uncertainties, actual results could differ materially from those discussed in this press release. These risks and uncertainties are described in greater detail in the reports that we file with the Securities and Exchange Commission. Our actual results, performance or achievements may vary materially from those expressed or implied in any forward-looking statements. All forward-looking statements reflect our beliefs and expectations as of the date of this press release and should not be relied upon as representing our views as of any subsequent date. While we may elect to update these forward-looking statements publicly at some point in the future, we specifically disclaim any obligation to do so, whether as a result of new information, future events or otherwise.

Firepond is a registered trademark of Firepond, Inc. CPQ and configure-price-quote are trademarks of Firepond, Inc.

Contact Information