Fireswirl Technologies Inc.
TSX VENTURE : FSW

Fireswirl Technologies Inc.

July 14, 2008 17:11 ET

Fireswirl Commences Mobile Phone Sales in China

VANCOUVER, BRITISH COLUMBIA--(Marketwire - July 14, 2008) - Fireswirl Technologies Inc. (TSX VENTURE:FSW) (the company) is pleased to announce it's wholly owned subsidiary Fireswirl Technologies (Shenzhen) Limited ("FTSL") has completed agreements with Beijing Xing Chang Xin Technologies Development Limited ("iMobile"). The agreements between FTSL and iMobile encompass online sales of mobile handsets in the PRC through websites operated by iMobile. FTSL will also provide up to 3,330,000 RMB (approximately Cdn $487,000) of secured inventory financing and share profits with iMobile in the handset sales. FTSL's initial order with iMobile was placed July 8th, 2008 for 2.7Mil RMB.

Furthermore, through a strategic alliance agreement, iMobile will make their database and membership available to FTSL to market mobile devices and telecommunication value-added services, for an initial term of two years with yearly renewal contemplated thereafter.

iMobile has traded in mobile handsets (in the PRC) since 2000, with sales now exceeding 60 million RMB annually. iMobile owns "iMobile - Home of Handsets" website (www.imobile.com.cn) and "18900.com" website (www.18900.com, wap.17wap.com). iMobile is also the operator of the official online store for leading handset manufacturers including Nokia (shop.nokia.com.cn) and Motorola (motostore.com.cn). iMobile has the largest online community of mobile phone users in the PRC (over 8 million members with approximately 1.2 million daily individual visits), providing consumer's access to professional reviews and comprehensive information about mobile handset and telecom products.

"We are pleased to commence mobile handset trading and value-added service bundling in China, something we embarked upon in early 2007" says Dale Peterson, Fireswirl's CEO. "The synergies with iMobile will help both parties to increase their revenue and profit, and opens up a proven channel for Fireswirl to market its new products and services in China."

About Fireswirl

Fireswirl Technologies Inc. (TSX VENTURE:FSW) is focused on creating transactional revenue by engineering electronic and mobile commerce solutions for content providers. The Company's technology has broad applications for solutions requiring multiple payment interfaces, multi-currency and multi-language capabilities. Our solutions can be adapted to any industry seeking high volume or micro-payment solutions involving a wide base of users through internet or wireless applications.

Further information can be found on the company at: www.fireswirl.com.

This news release contains certain forward-looking statements that reflect the current views and/or expectations of Fireswirl Technologies Inc. with respect to its performance, business and future events. Investors are cautioned that all forward-looking statements involve risks and uncertainties including, without limitation, those relating to changes in the market, potential downturns in economic conditions, foreign exchange fluctuations, general demand, competition and our ability to implement our business plans and strategies in a timely manner or at all. These risks, as well as others, could cause actual results and events to vary significantly. Fireswirl Technologies Inc. does not undertake any obligations to release publicly any revisions for updating any voluntary forward-looking statements.

The TSX Venture Exchange has not reviewed and does not accept responsibility for the adequacy or the accuracy of this release.

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