Dorwest Herbs

October 13, 2008 03:00 ET

Firework Phobia-No Fear!

LONDON, UNITED KINGDOM--(Marketwire - Oct. 13, 2008) - Thousands of pets will take fright this fireworks night and for many pet owners life is fraught for weeks before and after the event. Noise phobias in pets related to fireworks are still surprisingly common and affected animals will show extreme fear - shaking, hiding or running away and destructive behaviour.

But for the past few years an unlikely sounding remedy has become increasingly popular with vets treating these phobias. Despite the plethora of new generation tranquilisers and anti-anxiety medicines available for pets and their humans, more experts are turning to plants to provide a solution.

Mary Boughton MBE is Quality Director at Dorwest Herbs and the UK's leading specialist in the formulation of veterinary herbal medicines, "For years we've highlighted the benefits of Scullcap and Valerian Tablets in treating phobias in pets. We have always championed the idea that simply sedating a pet that is afraid, increases the level of fear because the animal has its ability to run away from that frightening event, removed. The ultimate aim is to have a relaxed and calm pet that remains awake and aware of what is going on but is not too disturbed by it. While vets have begun to move away from sedatives towards tranquilisers to treat phobias, it's clear that pet owners, who see their pet as a member of the family, are reluctant to administer a conventional treatment that has such a bad image problem. Our herbal treatment is so effective that it is veterinary licensed and more and more vets are starting to use it as their first choice treatment for firework phobia."

Nearly half of all cases of firework phobia probably never see a vet and following on from a successful campaign last year, vets and pet shops will be giving out Dorwest's leaflets on firework fear, packed full of great treatments and techniques to calm terrified terriers and trembling tabbies. There are suggestions for short and long term solutions; some can be started from puppy or kitten hood. And it's never too late to take action - phobias get worse with time, not better.

For further information or to obtain a free leaflet pet owners should contact their veterinary surgeon, pet retailer or Dorwest Herbs Visit www.dorwest.com or call 01308 897272.

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