March 27, 2007 12:45 ET

First Realisation of Webcam With Online Livestream From Second Life™

BERLIN -- (MARKET WIRE) -- March 27, 2007 -- I-D Media Berlin has realised a webcam which runs a livestream from Second Life to Internet websites. Second Life is a virtual world -- a permanently developing 3-D environment which is completely created and enhanced by its residents.

I-D Media, the service provider for digital interactive communication, developed an online webcam that can broadcast the action in the virtual world to any Internet website. Live events, product presentations, etc. can be followed by users on the home PC without having to log onto Second Life. In this way, enterprises can alert customers, multiplicators and employees to their Second Life activities via their websites, thus significantly expanding their reach. A statistics tool offers information on the number of visitors, the duration of their stay, their activities and much more.

The webcam is available as a free service as well as paid service for e.g. company presentations or events. Further information is available at

I-D Media developed the web service based on Second Life Open Source technology. The source code for the Second Life client technology was only released at the beginning of January, making it possible to develop applications for the virtual world.

The web service was realised by Product Development at I-D Media, which has also developed for example -- a Web 2.0 application (a so-called mashup) where videos from various platforms can be evaluated on the "hot or not" principle with "Diz" or "Kiz."

Second Life ( has registered over four million users since October 2006. I-D Media also provides companies with consultation and supervision in setting up their own presence in Second Life as well as its integration in already existing communication channels.

About I-D Media AG:

Since its establishment in 1988, the company has developed into a provider of innovative marketing and technological solutions. The service offering consists of strategic marketing consulting, creative concept development & design and the production of integrated communication solutions, as well as their integration into existing system environments. In addition to its headquarters in Berlin, I-D Media also operates locations in Cologne and London. Its international clients include: BMW, CMA, Deutsche Telekom, JT International (Camel, Mild Seven, Salem, Winston), Ligne Roset, Nintendo, Premiere, Toshiba, wallpaper and Warsteiner.

Contact Information

  • Contact

    Christiane Fleiter
    Corporate Communications
    I-D Media AG
    Ohlauer Strasse 43
    10999 Berlin
    +49-(0)30 25947-132
    Email Contact