April 28, 2009 10:30 ET

First Service Administrators, Inc. and Health Analytics, Inc. Partner With AAFD to Provide Affordable, Quality Healthcare Solutions to Members Across the U.S.

LAKELAND, FL--(Marketwire - April 28, 2009) - First Service Administrators, Inc. (FSAI), a leading third-party benefits administrator for health plans, and its sales and marketing partner, Health Analytics, Inc. (HAI), recently entered into a strategic partnership with the American Association of Franchisees and Dealers (AAFD) to develop a selection of competitively priced health benefits plans for AAFD members and their employees.

"We are honored to have been chosen as the exclusive branded health program for AAFD and its associates," said Chandler Rapson, CEO of First Service Administrators. "We look forward to providing AAFD members with customized plans available only through their membership channel. By building a sizable block of business, AAFD members will benefit from volume pricing and large case risk management. Our cost containment solutions, efficient administrative capabilities and ability to custom-design networks will give AAFD members unparalleled value in their health plans. Our movement back into this market segment actually builds upon more than 20 years of expertise in HMO and individual medical plan administration, which was once the primary revenue driver for FSAI."

"Providing affordable quality healthcare solutions as a valued benefit of AAFD membership continues to be a high priority for AAFD," said Peter Hanson, President of AAFD. "AAFD Health Benefits has been enthusiastically received by our membership and our affiliated associations. This program gives AAFD members the most cost-effective and benefits-rich health insurance coverage available to them anywhere. It also provides funding to the AAFD, whose goal is to improve franchising opportunities for everyone."

About FSAI

FSAI provides a fresh, flexible approach to benefits administration, tailoring its suite of superior healthcare solutions to each client's specific needs. FSAI has been administering medical, dental and vision plans, flexible spending accounts (FSA), health reimbursement accounts (HRA) and COBRA for almost 25 years. The company's administrative solutions are further enhanced through custom plan design and proprietary networks, online enrollment and consolidated billing services, state-of-the-art IT architecture, integrated data management platforms, predictive modeling tools, and innovative wellness and disease management programs. FSAI has been providing exceptional service and innovative thinking since 1985. For more information, visit

Contact Information

  • Media Contact:
    Kathleen M. Sullivan
    EVP Sales & Marketing
    First Service Administrators, Inc.
    863.293.0785 ext. 2000
    Email Contact