SOURCE: Firstrade Securities

July 12, 2007 06:00 ET

Firstrade Introduces New Free Call Service for Investors in China

NEW YORK, NY--(Marketwire - July 12, 2007) - Firstrade Securities, the award-winning, online brokerage firm, introduces a new online call-back feature to provide specialized services for its growing base of Chinese speaking investors overseas.

The Online Call-Back service will enable customers in China to receive an instant call from a Firstrade Customer Service Representative simply by inputting their phone number on the website at www.firstrade.com, so the call is free.

"Firstrade is in a rare position to be able to offer world class service to U.S. as well as Chinese investors, or any investor around the globe," explains President John Liu. "With the new Online Call-Back feature, we are providing superior service to our growing Asian customer base, who wish to trade with a reputable U.S. broker that speaks their language. We see the Chinese speaking market as a key avenue for growth both among retail investors as well as Chinese companies requiring a broker to offer their shares to investors."

Firstrade was recently ranked as the #1 online broker by the leading consumer ratings publication. With this new first place ranking, Firstrade continues to hold the top spot and provide low cost online brokerage services to investors worldwide.

About Firstrade

Founded in 1985, Firstrade is a pioneer in online trading and leads the brokerage industry with a combination of low costs and a high level of customer service for the value-driven investment portfolio containing stocks, bonds, mutual funds and options. Firstrade offers stock trades at the highly competitive rate of $6.95 each and is the only online broker that has both Traditional Chinese (http://public.firstrade.com/public/welcome/?locale=zh_tw) and Simplified Chinese (http://public.firstrade.com/public/welcome/?locale=zh_cn) Language website and customer support.

Firstrade has consistently been recognized among online brokers for its high level of service, varied product offerings and low cost to the investor. For example, in 2006, Kiplinger Personal Finance named Firstrade the "Clear Winner" in the Mutual Funds Category and the "Top Clean-Hands Firm" in the Online Brokerage Industry. Smart Money has named Firstrade "the Best Deal" among online discount brokerages.

For more information, please visit our website at www.firstrade.com.

Contact Information

  • Contacts:

    Andrew Lavin
    A. Lavin Communications
    212 290 9540
    alc@alavin.com

    C.S. Hsia
    Firstrade Securities
    718-269-1563