SOURCE: ISE Corporation

October 22, 2009 15:22 ET

Florida's LeeTran Expands Bus Fleet With Ultra Low Emission Gasoline Hybrid Technology From ISE Corp

Gasoline Hybrid Drive Systems Reduce Environmental Impact and Offer Advantages Over Conventional Diesel via Simple Exhaust After-Treatment, Quieter Operation, and Lower PM, CO2, and NOx Tailpipe Emissions

SAN DIEGO, CA--(Marketwire - October 22, 2009) - The historic unveiling of LeeTran's first ultra low emission gasoline hybrid drive system from ISE Corp will take place in Jacksonville, Florida on Monday, October 26th. The unveiling will occur at the Florida Public Transportation Association (FPTA) Annual Meeting and Expo at the Omni Hotel in the outdoor expo area at 3:30 p.m. EST. Attending the ribbon-cutting event will be Steve Myers, Lee County Transit's Director; Larry Ralston, Maintenance Manager; Paul Goyette, Operations Manager; and Alex Bernasconi, Sr. VP of Sales and Marketing of ISE Corp, along with other ISE representatives.

ISE's gasoline hybrid technology was developed in response to the California Air Resources Board 2005 regulation. This regulation inspired innovative solutions for lowering emissions in heavy-duty vehicles. ISE's technology helps transit agencies, such as Fort Myers' LeeTran, easily meet new EPA requirements. With ISE's technology, agencies can avoid some of the extra retrofitting required with conventional diesel buses that increases vehicle weight and cost, including having to add complicated exhaust after-treatment systems like DPF (diesel particulate filter) and SCR (selective catalyst reduction).

A public-private partnership that includes ISE Corp, Lee County Transit, the Florida Department of Transportation, Coach Crafters Incorporated, Gillig, and Center for Urban Transportation Research (CUTR) inspired the deployment of the ISE Corp hybrid drive system, which powers a 40' Gillig bus. The decision to go with ISE's clean energy solution puts Florida on the map as the first state outside California to supplement their mass transit fleets with ISE's ultra low emission gasoline hybrid drive system.

Rick Sander, CEO and President of ISE Corp, said, "Moving into Florida is a monumental step for ISE. It marks another milestone in our growth and initiative to introduce reliable, sustainable, and low-emission solutions for mass transit across all states in the US." Agencies choosing to supplement their fleets with ISE gasoline hybrids can operate more efficiently with reduced maintenance and fewer road calls while exceeding CARB (California Air Resources Board) and EPA-2010 emission standards.

Steve Myers, LeeTran Director, said, "Our goal is to demonstrate how ISE's technology compares to existing clean diesel and diesel electric technologies. We can understand how this gasoline hybrid technology works for Florida and results in improved economy and lower maintenance than existing clean diesel and diesel electric technologies." With ISE's ultra low emission gasoline hybrid drive system in their fleet, LeeTran and Florida continue their tradition of innovative approaches to effective mass transit.

Wayne Wolf, President of Coach Crafters Incorporated, said, "We are very excited to be a part of this project with ISE and LeeTran. We look forward to supporting ISE on this and future deployments of their gasoline hybrid system."

Alex Bernasconi, Sr. VP of Sales and Marketing for ISE Corp, said, "We are very pleased to see Florida taking this leadership position and making their mark with ISE's gasoline hybrid system. It also puts them ahead of the curve in terms of EPA emission standards." Mr. Bernasconi heads up the ISE sales team that is spreading their message across the US about how ISE can help transit agencies meet the new EPA guidelines while improving reliability, increasing fuel efficiency, and lowering their environmental impact.

About ISE Corporation

ISE Corporation ( is an innovator and aggregator of hybrid-electric drive systems and high value components optimized for high duty cycles. ISE specializes in series hybrid-electric, all-electric/zero emission technologies, and industry-leading energy management solutions. Over the past 10 years, ISE's installed base of over 230 systems has accumulated more than 11 million operational fleet miles.

Established in 1995, ISE is headquartered in Poway, CA and employs a team of over 140, with more than one-third comprised of software, electrical, mechanical, and systems engineers. The company's history of innovation and proven technological leadership has resulted in the design and development of systems and components that deliver superior operating performance.

Safe Harbor Statement: Certain statements contained in this press release are forward-looking in nature. ISE's business and operations are subject to a variety of risks, uncertainties, and other factors. Consequently, actual results may materially differ from those projected and/or stated by any forward-looking statements. ISE Corporation makes no commitment to revise or update any forward-looking statements in order to reflect events or circumstances after the date any such statement is made.

ISE and its logo are trademarks of ISE Corporation. Other brand or product names are trademarks of their respective holders.

Copyright © 2009 ISE Corporation. All rights reserved.