SOURCE: Across-The-Way-Productions


March 22, 2011 09:30 ET

FloydFest X Anniversary Edition Promises to Be Exceptional July 28-31

FLOYD, VA--(Marketwire - March 22, 2011) - 2011 marks the 10-year anniversary of an event that has become a model for the independent, grassroots, multi-genre family friendly outdoor music festival. In the way of marketing imagery, this anniversary edition of FloydFest X, the experience is aptly named.

The "X," according to spokespersons for the Floyd, Virginia-based Production Company, Across-The-Way-Productions, stands for all things 'X' (eXcept 'X-rated'). It is eXponential that ticket sales for the festival are hovering at 100% over last year, trending to an early sell-out for an event that started in 2002 with 3,000 people on a farm off the scenic Blue Ridge Parkway near Floyd, Virginia.

It is 'eXtraordinary' that the aforementioned parkway locale gives the venue a breathtaking beauty. Watching performers on the custom timber framed Dreaming Creek main stage against a backdrop of trees and stars, with not a commercial building or vehicle in sight is a near-spiritual experience for anyone attending.

The 2011 line-up could be called 'eXtreme.' It's touted as the "best of a decade" and includes these performers: Robert Randolph & the Family Band, Old Crow Medicine Show, Grace Potter and the Nocturnals, Taj Mahal, The Tony Rice Unit, The David Grisman Sextet, Peter Rowan's Bluegrass Band, Railroad Earth, North Mississippi All Stars, Sam Bush Band, Hot Tuna Electric and Acoustic, Del McCoury Band, Xavier Rudd and many more.

With over one hundred bands showcased on nine uniquely different performance stages and spanning Wednesday through Sunday, it could also be named 'FloydFest the eXtended version.'

You can't forget 'X marks the spot' -- FloydFest X offers as much diversity in the non-musical arena as it does within it. Children are well occupied in a safe and central 'Children's Universe' that features open-mic performances, stage entertainment, waterslide, martial arts workshops, free trapeze lessons, and a gaming tent. Alternative-trending adults will thrill at the array of workshops and variants of therapy from tai chi to qigong. Food and beverage offerings include organic vegetarian, local coffee, and Virginia wines and craft beer from Magic Hat, Starr Hill and Foothills Brewing. Plus, over 100 regional artisans displaying handcrafted moccasins, instruments, clothes, jewelry and fine art.

'EXponential, eXtreme, eXtended, FloydFest X is shaping up to be all that it proclaims -- basically the music eXperience of the summer.

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    Coral Darby
    Darby Communications
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