FMCM Associates

FMCM Associates

September 25, 2005 19:01 ET

FMCM - The Spin Doctor's Diary By Lance Price Published Today

LONDON, UNITED KINGDOM--(CCNMatthews - Sept. 26, 2005) -

Mail on Sunday

The Spin Doctor's Diary
Inside Number 10 with New Labour

Published by Hodder & Stoughton
Monday 26th September 2005, Pounds Sterling 16.99 Hb

"Price's quite brilliant diaries...have performed a public service of great importance. They show exactly how Britain has been governed for the past eight years." Peter Oborne, Evening Standard

"Surprisingly amusing for a chap who worked in a government not known for its sense of humour." Marina Hyde, The Guardian

The most explosive political diaries since Alan Clark are published today. Lance Price's unauthorised revelations are reported to have caused 'fury' in Downing Street. The government didn't want The Spin Doctor's Diary published but now everyone can read for themselves the book that the Cabinet Office called 'unacceptable'.

While Lance Price worked for Tony Blair from 1998 to 2001 he kept a private diary. It wasn't written with the intention that it should be published. Only after cooperating with Anthony Seldon on his 2004 biography, Blair, did he reconsider.

Seldon, who called the diaries "gripping", encouraged Price to find a publisher brave enough to deal with the inevitable battle with the government. From early July until as recently as two weeks ago, complex and sometimes difficult exchanges with the Cabinet Office took place before publishers Hodder & Stoughton decided to go ahead and print the book for publication on Monday 26 September.

THE SPIN DOCTOR'S DIARY is both a rich source of important historical detail and a hugely enjoyable look behind the scenes at Number 10. Among many intriguing revelations are:

- how the film Saving Private Ryan influenced British foreign policy

- why Cherie Blair didn't think her husband should visit an Accident and
Emergency ward

- the row over Tony Blair being filmed during a Catholic communion

- how Shaun Woodward's defection from the Conservatives was managed

- the influence of News International at Number 10

- what Alastair Campbell thought of Mo Mowlam

There is much in the book about Tony Blair's private doubts over the wisdom of devolving power to Wales and Scotland - plus

- the extraordinary machinations to prevent Rhodri Morgan becoming first secretary in 1998

- how the Ron Davies affair looked from inside Number 10

- the inside story of the long running tensions and suspicions between the Labour Party in London and their Scottish counterparts

- the reason behind the last minute decision to make John Reid Secretary of State for Scotland rather than Helen Liddle

- what Tony Blair really thought of Donald Dewar

As well as major international and national crises, the book reveals how the spin doctors dealt with such crucial issues as

- the revelation that Blair needed glasses

- which stars should be in the Honours List

- whether Blair should invite Fergie to dinner

- why Gordon Brown looked smaller than he really was in an official photo.

"A spin doctor he may have been, but what distinguishes Lance Price from some of his trade is that all who know or have worked with him, will believe him, every word. He spun for others but he does not spin his own account. That is what makes his book so sensational." Matthew Parris

"These are gripping diaries, acutely well-observed and written in fine prose. They provide the first insider diary account of Blair's Number 10. They will be as fascinating to readers today as they will to future historians." Anthony Seldon

To arrange an interview with Lance Price please contact:
Tracey Jennings at FMCM on 0207 405 7422 / mobile 07712 396902

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