SOURCE: Focus Enhancements

April 18, 2005 09:07 ET

FOCUS Enhancements' FireStore FS-4/FS-4Pro Portable DTE Recorder Will Be Offered in Canon USA's Spring XL2 Camcorder Rebates

Canon DV Camcorder and FS-4 Direct To Edit Recorder Represent the Time-Saving Future of Digital Video Workflow for Filmmakers, Documentarians and Event Videographers

CAMPBELL, CA -- (MARKET WIRE) -- April 18, 2005 -- FOCUS Enhancements Inc. (NASDAQ: FCSE), a worldwide leader in video production and conversion technology, today announced that Canon U.S.A., Inc. is offering a $300 cash back rebate by mail on the purchase of a new Canon XL2 DV camcorder kit and the FOCUS Enhancements FireStore FS-4/FS-4Pro Portable Direct To Edit (DTE) recorder. The promotion runs from April 1, 2005, to June 30, 2005.

Canon U.S.A. created this limited time offer with filmmakers, documentarians and event videographers in mind. Prosumer customers can now save time and money with the combined purchase of the XL2 camcorder kit and FireStore FS-4/FS-4Pro recorder, allowing them to simultaneously acquire high-quality video to tape and disk. FS-4 can then be connected to a Mac- or PC-based nonlinear editing (NLE) system and recorded clips can be used instantly in the timeline while the tape becomes an archival master.

The Canon XL2 combines a host of performance and convenience features, usually found in professional-grade video cameras, including Canon Super Range Optical Image Stabilization in the standard 20x zoom lens; dual aspect ratios; various frame rate capabilities; image gamma and detail controls; skin detail control and convertible LCD display among others.

The FS-4/FS-4Pro DTE recorders enable DV streams to be recorded to the unit with or without a MiniDV tape inserted. Footage is recorded as DTE files that can be imported and used immediately by most DV-based NLE systems, saving time, and providing a digital backup. The FS-4 DTE recorder is available in a 40GB (3 hour) model, while the FS-4Pro DTE recorder, which offers more advanced features, is available in 40GB and 80GB (6 hour) configurations.

"Tapeless acquisition is quickly becoming the standard in video production and our highly portable FireStore FS-4 and FS-4Pro DTE recorders are leading the way," said Brett Moyer, president and chief executive officer, FOCUS Enhancements. "Our alliance with Canon is empowering videographers to safely and quickly acquire broadcast-quality digital video in the field and then instantly connect to popular editing systems, eliminating the need for time-consuming, real-time capturing."

"Canon's XL2 camcorder combines the high-end features of professional DV video cameras with the affordability and ease-of-use of traditional point-and-shoot consumer camcorders," said Yukiaki Hashimoto, senior vice president and general manger, consumer imaging group, Canon U.S.A., Inc., a subsidiary of Canon, Inc. "FOCUS Enhancements' FS-4 and FS-4Pro DTE recorders make great companions to our XL2 cameras, allowing prosumers to connect directly to the editing system like a normal FireWire hard disk drive. Now new Canon customers can have a complete digital video acquisition solution while saving significant time and money with our new Canon/FOCUS promotion."

The Canon XL2 camcorder kit is available today for an estimated selling price of $4999*. The FireStore FS-4 DTE recorder is also available now for $799 MSRP for the standard 40GB model, while the FS-4Pro carries an MSRP of $1,195 for the 40GB model and $1,695 for the 80GB model. Canon customers will receive a rebate of $300 by mail when they purchase the XL2 camcorder and the FS-4/FS-4Pro together from an authorized Canon camcorder dealer. The XL2 camcorder body-only model is not eligible for the rebate. Complete details and restrictions of the promotion can be obtained on line at

About Canon U.S.A., Inc.

Canon U.S.A., Inc. delivers consumer, business-to-business, and industrial imaging solutions. The Company is listed as one of Fortune's Most Admired Companies in America and is rated #35 on the BusinessWeek list of "Top 100 Brands." Its parent company, Canon Inc., is a top patent holder of technology, ranking third overall in the U.S. in 2004, with global revenues of $33.3 billion. For more information, visit

About FOCUS Enhancements, Inc.

FOCUS Enhancements, Inc. (NASDAQ: FCSE) is a leading designer of world-class solutions in advanced, proprietary video technology. Headquartered in Campbell, CA, FOCUS Enhancements designs, develops, and markets video solutions in two distinct markets: advanced proprietary video conversion integrated circuits (ICs) and affordable, high-quality, digital-video conversion and video production equipment. FOCUS Enhancements' complete line of video products are sold globally through resellers and distributors to the professional broadcast, education, cable, business, industrial, presentation, Internet, gaming, home video production and home theater markets. More information on FOCUS Enhancements may be obtained from the company's SEC filings, or by visiting the FOCUS Enhancements home page at

Safe Harbor Statement

Statements in this press release which are not historical including statements regarding management's intentions, hopes, expectations, representations, plans or predictions about the future are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Because these forward-looking statements involve risks and uncertainties, there are important factors that could cause our actual results to differ materially from those in the forward-looking statements. Factors that could cause actual results to differ materially include the risk factors specified in the company's Form 10-K for the year ended December 31, 2004, and other filings with the SEC. These statements are based on information as of April 18, 2005, and the company assumes no obligation to update any forward-looking statements, whether as a result of new information, future events, or otherwise.

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Specifications are subject to change with notice.

*All prices are set by the individual dealer and may vary.

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