Reportlinker.com

Reportlinker.com

April 29, 2008 16:13 ET

Focus on the World Wine Markets

LONDON, UNITED KINGDOM--(Marketwire - April 29, 2008) - Reportlinker.com announces that a new market research report related to the Wine industry is available in its catalogue.

World Wine Markets

http://www.reportlinker.com/p087312/World-Wine-Markets.html

This report analyzes the worldwide markets for Wine in Millions of Liters. The major product segments analyzed are Still Wine (Still Red, Still White, & Still Rose), Sparkling Wine, Fortified Wine, Vermouth, and Others (include non-grape wine, wine coolers and ice wine). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual forecasts are provided for each region for the period of 2001 through 2015. A ten-year historic analysis is also provided for these markets with annual market analytics. The report profiles 1573 companies including many key and niche players worldwide such as Bacardi Limited, Brown-Forman Corp., Castel Group, Constellation Brands, Inc., Robert Mondavi Winery, Hardy Wine Company, E.&J. Gallo Winery, Boizel Chanoine Champagne, Maison Burtin, Kendall-Jackson Wines Estates Ltd., LVMH Moet Hennessy - Louis Vuitton S.A., Remy Cointreau Group, Pernod Ricard Groupe, Pernod Ricard UK, Foster's Group Limited, and Vina Concha y Toro. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability And Reporting Limitations I-1

Disclaimers I-2

Data Interpretation & Reporting Level I-2

Quantitative Techniques & Analytics I-3

Product Definitions And Scope Of Study I-3

Still Wines I-3

Red Wines I-4

White Wines I-4

Rose Wines I-4

Sparkling Wines I-4

Fortified Wines I-4

Vermouth I-5

Others I-5

Non-Grape Wine I-5

Wine Coolers I-5

Ice Wine I-5

II. EXECUTIVE SUMMARY

1. Market Overview II-1

Key Challenges Facing the Global Wine Industry II-1

Industry Overview II-2

Alcoholic Beverages: An Integral Part of Various Customs II-2

Wine: Smallest Segment in the Alcoholic Beverages Market II-2

Characteristics of Wine Market II-2

Key Market Statistics II-3

Table 1: Global Wine Market (2005): Breakdown of Wine Production in Million Liters In Major Countries - France, Italy, Spain, the United States, Argentina, Australia, South Africa, Germany, Chile China and Portugal (includes corresponding Graph/Chart) II-3

Table 2: Global Wine Market (2005): Per Capita Consumption in Liters by Select Country - France, Italy, Portugal, Croatia, Switzerland, Spain, Denmark, Hungary, Uruguay, Austria, Argentina, Greece, Romania, Germany, Netherlands, Australia, Belgium-Luxembourg, New Zealand, United Kingdom, Ireland, and United States (includes corresponding Graph/Chart) II-3 World Trade Statistics II-4

Table 3: World Wine Exports (2005): Percentage Breakdown of Export Volume by Country-Italy, France, Spain, Australia, Chile, The US, Moldova, South Africa, Germany, Argentina, Portugal and Others (includes corresponding Graph/Chart) II-4

Table 4: World Wine Imports (2005): Percentage Breakdown of Import Volume by Country - The UK, Germany, The USA, Russia, France, The Netherlands, Other Central Eastern Europe, Canada, Belgium- Luxembourg and Denmark (includes corresponding Graph/Chart) II-4

Table 5: World Wine Exports (2005): Percentage Breakdown of Export Value by Country - France, Italy, Australia, Spain, Chile, Germany, The US, South Africa, Portugal, New Zealand, Argentina and Others(i) (includes corresponding Graph/Chart) II-5

Table 6: World Wine Imports (2005): Percentage Breakdown of Import Value by Country - The UK, The USA, Germany, Belgium-Luxembourg, Canada, Netherlands, Japan, Switzerland, Russia, France, Denmark, Sweden and Others(i) (includes corresponding Graph/Chart) II-5

Table 7: Global Bottle Wine Market (2005): Percentage Share Breakdown of Value Sales through Leading Distribution Channels in Select Countries - France, Italy, USA, Chile, Germany, Spain, and Australia (includes corresponding Graph/Chart) II-6

Global Trends II-6

New World Wine Producers Capturing France's Global Market Share II-6

New World Wines vs. Old World Wines II-7

Inflated Production Holds Value Growth II-7

Sophisticated Lifestyles Elevate Wine Consumption II-7

Health Benefits Driving Growth in Wine Market II-7

Wine Decreases Risk of Dementia II-8

Popularity of Still Red Wine II-8

Health Benefits of Red Wine Consumption II-8

Champagne Consumption II-8

Supply Deficit: A Major Threat II-9

Impact of Champagne Bubbles II-9

Emergence of Online Wine II-9

TCA Contamination II-9

Bag-in-Box Wine II-10

Table 8: Leading Brands in the Global Bag-in-Box Wine Market (2004): Percentage Breakdown for White Zinfandel, Chablis, Other Special Natural, Blush Chablis, White Grenache, Chardonnay, Merlot, Cabernet Sauvignon and Others (includes corresponding Graph/Chart) II-10

Point-of-Sale Items II-10

Core Wine Consumers vs. Marginal Wine Consumers II-10

Distribution II-11

Other Developments II-12

Trends in Lifestyle II-12

Busy Lifestyles II-12

Trendy Drink II-12

Disposable Income II-12

Urbanization II-13

Climatic Factors II-13

Wine-Drinking Occasions II-13

Dining Out II-13

Health Benefits - The "French Paradox" II-13

Falling Alcohol Consumption II-13

Cultural Issues II-14

Religion II-14

Tourism II-14

Gray and Black Markets II-14

Internet - Business 2 Business (B2B) II-14

Retail Markets Vs. Horeca Markets II-15

Volume Sales - Retail Vs. Horeca- A Historic Review II-15

Table 9: Retail Vs. Horeca Sales of Wine Worldwide (2000): Percentage Breakdown of Volume Sales by Region - Western Europe, Eastern Europe, North America, Latin America, Australasia, Asia-Pacific, Africa and the Middle East (includes corresponding Graph/Chart) II-15

Value Sales - Retail Vs. Horeca- A Historic Review II-16

Table 10: Retail Vs. Horeca Sales of Wine Worldwide (2000): Percentage Breakdown of Values Sales by Region - Western Europe, Eastern Europe, North America, Latin America, Australasia, Asia-Pacific, Africa and the Middle East (includes corresponding Graph/Chart) II-16

2. Product Overview II-17

History of Wine II-17

Flavors of Wine II-17

Definition of Wine II-18

Production Process II-18

Production Types II-18

Wine Composition II-19

Types of Wines II-19

Still Wines II-19

White Wines II-20

Popular White Wines II-20

Red Wines II-20

Red Wine Varieties II-20

Rose Wines II-20

Sparkling Wines/Champagne II-21

French Champagne/Sparkling Wines II-21

Californian Champagne/Sparkling Wines II-21

Champagne II-21

Other Sparkling Wine II-22

Fortified Wines II-22

Types of Fortified Wine II-22

Vermouth Wines II-22

Types of Vermouth II-22

Others II-22

Non-Grape Wine II-22

Wine Coolers II-23

Ice Wine II-23

Other Wines II-23

Common Classification of Wine II-23

Quality Wine II-23

Various Types of Quality Wine II-23

Country Wine II-24

TableWine II-24

Product Innovation II-24

Wine Analyzer II-24

3. Primary Producers of Wine II-25

Major Wine Producing Regions Worldwide II-25

Europe - Traditional Producer II-25

Growing Competition from New World Wines II-25

France II-25

Rhone Valley II-25

Bordeaux II-26

Languedoc II-26

Burgundy II-26

Alsace II-26

Germany II-26

Italy II-26

Piedmont II-27

Spain II-27

Portugal II-27

The United States II-27

California: Leading Producer of Wine in the US II-27

Santa Barbara II-27

Washington II-28

Australia II-28

Australian Wines in the International Market II-28

New Zealand II-28

Argentina - Largest Wine Producer in South America II-29

Chile II-29

4. Key Markets II-30

The United States II-30

Europe II-30

Study Reveals Declining Popularity of Wine II-30

Asia-Pacific II-31

Australia II-31

China II-31

India II-31

Korea II-31

Taiwan II-31

Thailand II-32

Latin America II-32

Argentina II-32

Brazil II-32

Chile II-32

5. Product Introductions/Innovations II-33

Grgich Hills Launches First Biodynamic Wine II-33

Constellation Launches First Style-Bar Wine in UK II-33

Hyatt Announces Introduction of Signature Wine Brand II-33

Chatham Hill Winery Unveils Wine Containing Pomegranate II-33

Boisset Launches New Pet Packed French Wine II-33

R.H. Phillips Vineyard Announces Re-launch of Night-Harvest by

R.H Phillips Line II-33

Freixenet Announces U.S Launch of New Spanish Wine II-34

Caviro Plans Introduction of Vinissimo Wine Brand in Ontario II-34

Ironstone Vineyards Plans to Roll Out Novel Wine Brand II-34

Grupo Osborne Announces New Solaz Wines II-34

Freixenet USA Announces Launch of Nick Faldo Selection Wines II-34

Sainsbury to Introduce Wines in Low Alcohol Category II-35

Diageo Announces New Sauvignon Blanc Wine II-35

585 Wine Partners Rolls Out Wine Brand of Russian River Valley

Origin II-35

Pernord Ricard Launches New Montana Sparkling Wine II-35

De Bortoli Announces Two New Wines II-35

Lillydale Estate Wines Launches Two New Vintage Wines II-35

US Market Permits New French Wine Grape II-35

Mount Pleasant Launches Maurice O'Shea Shiraz II-36

Lillydale Estates Releases New Vintages of Wines II-36

Suntory Announces Re-Launch of Henriot Champagne Brand II-36

Suntory Launches Laurent-Perrier Champagnes in Japan II-36

Zonnebloem Announces New Vintages of Red Wines II-36

Diamond Estates Plans Release of Dan-Aykroyd Signature wines II-37

Delicato Family Vineyards' Wines Is Now DFV Wines II-37

Four Seasons Wines to Launch Zinzi II-37

De Bortoli Launches Innovative King Valley Wine II-37

Tesco Expands New Zealand Wine Range II-37

Changyu to Reveal Wine Quality Grading System in China II-37

Fruite Catalan Set for Launch in UK II-38

France to Roll Out National Wine brand II-38

Carlsberg to Roll Out Invenio Wines II-38

Pernod Ricard to Launch World's Expensive Champagne II-38

Hardy Launches 'Shuttle' II-38

Sainsbury's Introduces Healthy Wine II-38

Rays Station Launches Red Wine for Men II-38

Seagram India Launches First Wine Brand II-39

Beaulieu Launches New Red Wine Blend II-39

CSM Launches New Merlot Wine II-39

Diageo Rolls Out Australian Premium Wine Brand II-39

Domaine Terlato & Chapoutier Rolls Out First Wines II-39

Blackstone Winery Announces Two New Wines II-39

Blackstone Launches New Wines in Winemaker's Select Range II-40

Cellar Door, Hunees Family Announce Two New Wines II-40

Arbor Mist Announces Wine in Apple Flavor II-40

Brian Carter Announces First Euro-Blend Winery in Washington II-40

Clos Lachance Winery Announces New Wine Series II-40

Evans & Tate Wine Group Plans Launch of New Wines II-40

Mount Pleasant Announces Two New Wines II-41

Foster's Rolls Out New 'Country of Origin' Series Wines II-41

De Bortoli Unveils Windy Peak Pinot Noir Chardonnay Sparkling

Wine II-41

Alice White Adds Cabernet-Merlot II-41

Canandaigua Wine Rolls Out Western Australia's Premium Wines in the US II-41

Suntori Releases New Wines in the Tomi-No-Oka Lineup II-41

Centerra Expands Tetra Prisma Wines Portfolio II-42

Brown-Forman Introduces Durbanville Hills South African Wines II-42

Canandaigua Launches Quail Label Wines in 375 ml Packaging II-42

Hardy Wine Company Relaunches Houghton White Burgundy Wine II-42

Hardys Announces Launch of Oomoo Unwooded Chardonnay II-43

Canandaigua Announces New Wine Brand II-43

Brown-Forman Announces Launch of New French Wine II-43

Woodbridge Announces New Vintages of Select Vineyard Series Range II-43

Virgin Group of Companies Announces Launch of Virgin Wine Brand II-44

De Bortoli Launches Three Sero Labeled Wines II-44

De Bortoli Launches Windy Peak Pinot Grigio II-44

Indage Group Launches Wine in Low-Price Category II-44

Elgin Vintners Announces First Wine II-44

Sokol Blosser Launches Wine with Dundee Hills Appellation II-44

Rainier Wine Announces New Lifestyle Wine Brand II-44

New English Wines from ASDA & Choirs II-45

Sutter Home Unveils Entry-Level Wines for Convenience-Stores II-45

Blue Nun Introduces White Wine in Rexam's Elegant Bottles II-45

Pacific Wine Ventures with Group One to Unveil New Wine Brand II-45

Halewood Adds New Flavors to Lambrini II-45

Asconi Unveils New Champagne Line II-45

Raisin Social Launches Cape Blend Wine II-46

Sainsbury Unveils Sainsbury Wine II-46

Gandia Unveils New Varietal Wines II-46

Thresher Introduces New Wines II-46

BRL Hardy Unveils Seventh Moon Brand II-46

Almaden Launches Two New Flavors II-46

GBL Unveils New Wine for Women II-46

Co-op Introduces Wines from South Africa II-46

Reynolds Rolls Out New Product Range II-47

Lake Sonoma Winery Launches 1999 Alexander II-47

Seagram de Argentina Unveils Mumm Cuvee Champagne II-47

McGuigan Introduces New Brand II-47

Mudgee Valley Launches New Wines II-47

ND Wines Introduces New Array of Premium Wines II-47

BRL Introduces South African Wine II-47

BRL Hardy Unveils New Range of Wines II-47

Laurent-Perrier Unveils New Version of Grand Siecle La Cuvee Champagne II-48

Emeril and Fetzer Introduces New Range of Wines II-48

Botavina Winery Launches Herbal Wine II-48

Hunter's Marlborough Releases Hunter's Marlborough Wine II-48

Gallo Introduces Mcwilliam's Hanwood Estate Brand Wines II-48

Sainsbury Launches Babe Wine II-48

Ecco Domani Launches New Product Line II-48

Vintage Wine Distributor Releases Happy Cat Wine II-48

Bodegas Trapiche Releases Septiembre Vino Blanco in Argentina II-49

Snowdon Wines Launches New Wines in Australia II-49

Dry Creek Unveils New Wine Varieties II-49

Seagram de Argentina Unveils Mumm Cuvee Champagne II-49

Wyndham Estate Rolls Out Bin 999 Merlot II-49

Allied Domecq Spirits & Wine (I) Launches Mumm's Champagne in India II-49

Nardone Baker (Australia) Launches Wara Mantra Range of Wine II-49

Vina Errazuriz (Chile) Rolls Out Four New Red Wines II-49

Gloria Ferrer Champagne Caves Unveils 1985 and 1986 Carneros Cuvee Extended Tirage Series of Sparkling Wines II-50

Zonin Rolls Out 10 Styles of Wine II-50

Bodegas Trapiche Launches a New Line of Wine II-50

Atalon Winery Launches Two Varieties of 1997 Mountain Estate Wine II-50

La Palma Launches New Classic, Reserve Wine and GranReserva Lines II-50

Bodegas Alvear Launches Vinalange Vino Variety of Red Wine in Spain II-50

Torres (Spain) Unveils 1998 Gran Sangre de Toro, 2000 Vina Sol white wine and Santa Digna Sauvignon Blanc II-50

Strofilia Rolls Out 1999 Dry White Variety II-51

Babachim Launches Bitter Black and Blush Line II-51

Dry Creek Vineyard Launches "New" Dry Creek Vineyard 1999

Pinot Noir Wine and 1999 Chardonnay Wine II-51

Kobrand Launches Louis Jadot 1999 Beaujolais-Villages Red

Burgundy TableWine from Maison Louis Jadot II-51

Winesellers Offers Georges Duboeuf Moulin-a-Vent Red Beaujolais Wine II-51

Bodegas Covitoro Unveils Vina Virgen Blanco Dulce Vino II-51

McWilliam's Wines Rolls Out 5 New Varietals of Wine II-51

Gloria Ferrer Champagne Caves Triggers Champagne Caves 1992 Royal Cuvee Brut II-51

Mildara Blass Introduces Cabernet Merlot Coonawarra and Chardonnay Wines II-52

Rodney Strong Vineyards (California) Rolls Out 1996 Symmetry Red TableWine II-52

Shafer Vineyards Introduces Three Napa Valley Shafer Wines II-52

Normans (Australia) Develops Kosher Pinot Noir Wine II-52

Bodegas Farina Rolls Out Gran Colegiata Vino 1998 Wine in Spain II-52

Parmalat Spa Introduces Parmalat Sangri II-52

Seagram Beverage Expands Bottled Seagram Wine Cooler Product Line II-52

In2wine Introduces Deluxe Vinometer Wine Thermometer II-52

Eckes Rolls Out Freixenet Rosado Seco Cava Sekt Champagne in Germany II-52

Peninsula Wine Negociants Launches Floating Mountain Sauvignon Blanc 1999 Wine in New Zealand II-53

Orlando Wines Launches Triggers 1998 Shiraz II-53

Bodegas Principe de Viana Launches Vino Tinto Reserva 1994 and 1998 in Spain II-53

Remy Amerique Launches Piper Sonoma Premier Sparkling Wines in two Varieties II-53

6. Recent Industry Activity II-54

E. & J. Gallo Acquires William Hill Winery II-54

Ste. Michelle Acquires Leap Wine Cellars and Vineyards of Stag II-54

CBR, Punch Taverns Acquire Matthew Clark II-54

Hardy Wine to Divest Kamberra Winery II-54

Changyu Establishes JieBaiNa Wine Production Center II-55

Diageo Acquires Minority Stake in Nuvo II-55

Southern Wine & Spirits to Acquire Paramount Distillers Brokerage Operation II-55

Cloudy Bay Acquires Cellier le Brun Vinery II-55

NWWC Acquires Hyland Vineyard II-55

Republic Completes Merger With NDC II-56

Foster's Wine Sells International Wine, Windsor Vineyards II-56

Brunton Acquires Jeriko, Bellisimo and VinoVenue II-56

NZWF Acquires Clifford Bay Estate II-56

Southern Wine & Spirits of New York Acquires Assets of Eber-NDC II-57

Champagne Indage Acquires Tandou Subsidiary II-57

Cockatoo Ridge Wines Acquires Australian Commercial Wines II-57

Wine Trust Completes Acquisition of Croizet II-57

Foster's to Divest Wine Clubs & Services Assets II-57

Vintage Wine Trust Acquires Matchbook Vineyard II-57

Galt & Taggart Capital to Acquire Stake in Teliani Veli II-58

San Pedro Completes Acquisition of Leyda Winery II-58

V&S Group Acquires Amundsen II-58

TowerBrook Acquires BevMo! II-58

Roza Hills Acquires Constellation's Winery II-58

Charmer Industries Announces Merger with Peerless Importers II-58

Charmer Sunbelt Group to Merge with Bulldog Ventures Ltd. II-58

Brindco Acquires Stake in Grover Wines II-59

Diageo Highlands to Acquire Equity in Quanxing II-59

Cecchetti Wine Company Marks Presence in the US Wine Industry II-59

Folio to Distribute Villa Sandi Wines in The US II-59

GIV, 585 Wine Partners Collaborate Over New Italian Wine II-59

E&J Gallo Inks Distribution Contract with Spendrups Vin II-59

Foster's Inks Distribution Pact with BB&B II-60

Carlsberg Develops Invenio Wine Brand II-60

YVWGA Revives Wine Yarra Valley Wine II-60

Amfora to Establish Joint Venture II-60

Evan & Tate Divests Stake in Scott Street II-60

Signature Wines to be Dubbed Signature Wines & Beverages II-60

E&J to Market Malbec Wine in US II-60

Mey Icki to Start Wine Making in France II-61

Yantai Changyu Sets Up Wine Division II-61

Cobra Beer to Launch New Varieties of Wine II-61

Camson to Launch Organic Pomegranate Wine II-61

Millennium Import Takes Over Belvedere Trademarks II-61

UB Group Acquires Bouvet Ladubay II-61

Jim Beam Brands Renamed with a Novel Visual Identity II-62

Bulgari to Manufacture Wine for Italy II-62

Diageo PLC to Expand Argentine Wine Assets II-62

Pernod Ricard Streamlines Management Structure II-62

Pernod Forms New Pacific Wine Group II-62

French Laroche Acquires Chilean Wine Property II-62

Canandaigua Adopts New Name and Logo II-63

Billington Imports Acquires Havens Wine Cellars II-63

Trinchero Acquires Napa Cellars II-63

Brown-Forman Signs Agreement with Italiano Vini II-63

Foster's Group to Divest Wineries, Production Facilities II-64

Spier Wines Enters into an Agreement with Cape Coastal Vintners II-64

Neqtar Acquires Evans and Tate Winery II-64

Waipara Hills Wine Estate Acquires Canterbury House II-64

Jackson Family Acquires Murphy-Goode Estate Winery II-64

Jackson Family Acquires Legacy Estates II-65

Jackson Family Farms Sets Up Wine Division II-65

McDowell Takes Over Bouvet Ladubay II-65

Oatley Wines Acquires Orlando Wines' Facilities II-65

Kirin Acquires Mercian II-66

Constellation Brands Acquires Vincor International II-66

Waverley Acquires Cellar Wines Direct II-66

Brown-Forman to Merge Wine & Spirit Organizations II-66

Percept Brands Acquires Waterbrook Winery II-67

Brown-Forman Divests Jekel Facilities II-67

Esterlina Vineyards Acquires Everett Ridge Winery II-67

Boizel Acquires Lanson International II-67

The Cellarnet Acquires Wine Portfolio II-67

The Wine Group Acquires Bonny Doon's Major Brands II-68

Corby Distillers, Pernod Ricard Agree on Mutual Business Strategy II-68

Sula Acquires Pimpane Wine Plant II-68

Straight Up Acquires Straight Up Productions II-69

Champagne Indage Acquires McKinley Vintners II-69

Diamond Estates Takes over Brave New Wines II-69

DSWE Takes over Wave Imports II-69

Winebow Acquires Boston Wine II-69

Simon Gilbert Acquires Cassegrain II-70

De Bortoli Signs Partnership Deal with Aspri Spirits II-70

Cantina, Sultania Trade Enter Joint Venture II-70

UB Group to Establish Winery near Pune II-70

Paterno Enters Partnership Deal with Rothschilds II-70

Southern Wine & Spirits Partners Alaska Distributors II-70

Global Wine Group Signs Distribution Agreements II-71

Stella Acquires Alexandra Bridge II-71

Firesky Media to Acquire Chateau Routon II-71

ICG America Takes Over California Reds Wine Club II-71

Vintage Wine Trust Purchases Hopland and San Mateo Properties II-71

McWilliam's Extends Alliance with AWH II-71

Puento Acquires La Buena Vida Vineyards II-72

Foster's Divests Foster's Brand in Europe II-72

Vintage Wine Trust Takes Over Sweetwater Vineyard II-72

Halewood Takes Over Ginger Wine Brand II-72

WWC Acquires Goldschmidt II-72

La Martiniquaise Acquires SocoDivin II-72

Lazio Wine Cooperatives Sets Up Wine Cellar Consortium II-72

V V Food & Beverage Acquires JSL Co., Ltd II-73

Camus Signs Agreement with Dragon Seal II-73

IBG Starts Online Winery Stores II-73

Racke Group Adds Yellow Tail to Product Portfolio II-73

Coca-Cola Israel to Expand into Wine II-73

Ratos Took Over Arcus Gruppen Co II-73

Great Vine Winery Acquires deLorimier II-74

Artisans & Estates Acquires La Jota Vineyard Company II-74

McWilliam's Wines Ally with Australian Wine Holdings II-74

Constellation Acquires Rex Goliath Brand II-74

Waipara Merges with New Zealand Vineyard Estates II-74

360 Global Acquires Viansa Winery II-74

Legacy Takes Over Byron and Arrowood Wineries II-75

Southern Wine & Spirits Acquires Lauber Imports II-75

CL Financial Acquires ChateauOnline II-75

E&J Gallo Acquires Barefoot Cellars II-75

MMD Enters Partnership with Pio Cesare Winery II-75

Castel Takes Over Wine Cellar II-75

Fortune Acquires Allied Domecq's Liquor Brands II-75

Foster's Wine Estates to Sell Geyserville Winery II-76

Andres Wines Acquires Cascadia Brands II-76

Andres Wines Acquires Red Rooster Winery II-76

Andres Acquires Thirty Bench Winery II-76

Diageo Acquires Chalone Wine Group II-77

Vinfruco Merges with Stellenbosch II-77

Monarchia Merges with Matt Bros II-77

Southern Wine Acquires Premier Wine II-77

E&J Gallo Winery to Acquire Bridlewood State Winery II-77

Allied Domecq Acquires Gary Farrell Wines II-77

Trinchero Purchases Folie A Deux Winery II-78

Washington Wine & Beverage Buys Out Glen Fiona Winery II-78

Wine Group Acquires Golden State Vintners II-78

Knightsbridge Acquires Kirkland II-78

Mendocino Wine to Purchase Parducci Wine Cellars II-78

Trinchero Family Estates Buys Out Reynolds Wines II-78

Constellation Brands Acquires Robert Mondavi II-78

Vina Errazuriz Buys Out Vina Caliterra II-78

Vinesse Purchases Royal Oaks Winery II-79

Fortune Brands Purchases Wild Horse Winery & Vineyards II-79

Vincor Acquires Western Wines II-79

Constellation Brands Acquires Ruffino Casa II-79

Diageo to Purchase Vineyard from Chalone Wine II-79

Blavod Bags Distribution Contracts II-79

Foster's to Initiate Bottling Facility in Barossa II-79

Racke Divests Sparkling Wine & Spirit Portfolio to Henkell II-80

Changyu Divests 45% Stake II-80

Overline to Invest in Myakhov Vodka II-80

Constellation Brands Acquires BRL Hardy II-80

Citation Holdings and Kovacs Buy Boschendal Winery II-80

Kendall-Jackson Exits Argentinean Wine Market II-81

Evans & Tare Merges with Cranswick Premium Wines II-81

Reh Kendermanns Enters into a Joint Venture with WeightWatchers II-81

Winn-Dixie Opens New Club II-81

First Quench Changes Name II-81

Allied Domecq Acquires Montana Wines II-81

Evans & Tate Purchases Scott Street Portfolio II-81

Southern Wine & Spirits of America Acquires Majority Stake in Romano Bros II-81

Vincor Acquires Goundrey Wines II-81

K-J's Subsidiary Takes Over Eringa Park II-82

Allied Domecq Buys Montana, Boddegas y Bebidas, Graffigna and Balbi II-82

Claro Group Takes Over Terra Andina Brand II-82

BRL Joins Forces with Stellenbosch II-82

South Africa-based Wineries Forms Afrivin II-82

Virgin Wines Partners with Matthew Clark II-82

Matthew Clark Signs Partnership Agreement with Calatrasi II-82

Talus Cellars and Netflix Enter into Partnership II-82

E&J Gallo Winery Signs Contract with Suntory II-83

Garcia Carrion Contracts with Wal-Mart II-83

Tuart Resources Enters into a Sales Contract with NexBanc II-83

Shaw Wallace in Contract with International Wine Producers II-83

Bibendum Pens Deal with Grands Vins de Gironde II-83

Majestic Wine Expands Business II-83

Joaquin Moya, Juan Vila, and Osborne Establishes New Wine Company II-83

Hy-Vee Opens New Wine Store II-83

ACI Sets up World's Largest Wine Bottle Factory II-84

Osborne & Cia Establishes Osborne Seleccion II-84

Terlato Wine Group Divests 49% Stake in Three Businesses II-84

Viticoltori Friulani La Delizia Sells Brands to Wine Group II-84

Diageo Sells Glen Ellen Wines to Franzia Winery II-84

Southcorp Sells off Tulloch Brand, Winery and Vineyard II-84

Winecorp Shuts Down the UK Division II-84

Capespan Closes Down Vinfruco in the UK II-84

Majestic Wine Acquires Les Celliers de Calais II-84

Southcorp Wines Signs an Exclusive Agreement with Matthew Clark II-85

Pacific Wine Partners Acquires Blackstone Winery II-85

Beringer Blass Wine Estates Acquires Tarac Bottlers II-85

Freixenet Acquires Yvon Mau and Wingara II-85

Lion Nathan Acquires an Additional 5% Stake in Montana II-85

EVineyard Acquires Wine.com II-85

Beringer Blass Wine Estates Acquires Stake in Matua Valley Wines II-85

Southcorp and Rosemount Estates Merge II-86

Diageo & Pernod Ricard Acquire Global Spirits & Wine Business of Seagram II-86

Chateau Dassault Enters into Joint Venture with Vina San Pedro II-86

Southcorp Signs Contract with Suntory for Distribution of Lindemans Wines in Japan II-86

Bodegas Norton Invests in the Mendoza Province Vineyard II-86

European Commissions Approves Canadian Ice Wine Imports II-86

Foster's Brewing Group Acquires Beringer Wine Estates Holdings II-86

Mildara Blass Acquires Stake in Sobernab II-86

Sinegeria Acquires Beltsy II-87

Wine.com Buys European Wine Exchange II-87

Bohemia Sekt Takes Over Hubert II-87

Shaw Wallace Creates Full-Fledged Wine Division II-87

Federico Paternina Establishes New Wine Plant in Burgos, Spain II-87

Allied Domecq Makes Central Coast of California the Main Source of Grapes II-87

Russia Introduces New Import Duties for Wines II-87

Keo Wines Launches New Labeling for the Cypriot Brand Red and White Wines II-88

Campari International Acquires Cinzano Vermouth from Diageo II-88

7. Focus on Select Global Players II-89

Bacardi Limited (UK) II-89

Brown-Forman Corporation (USA) II-89

Castel Group (France) II-89

Constellation Brands, Inc. (USA) II-90

Robert Mondavi Winery (USA) II-90

Hardy Wine Company (Australia) II-90

E.&J. Gallo Winery (USA) II-90

Boizel Chanoine Champagne (France) II-91

Maison Burtin (France) II-91

Kendall-Jackson Wine Estates Ltd. (USA) II-91

LVMH Moet Hennessy - Louis Vuitton S.A. (France) II-91

Remy Cointreau Group (France) II-91

Pernod Ricard Groupe (France) II-92

Pernod Ricard UK II-92

Foster's Group Limited (Australia) II-92

Vina Concha y Toro (Chile) II-93

8. Global Market Perspective II-94

Table 11: World Recent Past, Current & Future Analysis for Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-94

Table 12: World Long Term Projections for Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-95

Table 13: World Historic Review for Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-96

Table 14: World 20-Year Perspective for Wine by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-97

Table 15: World Recent Past, Current & Future Analysis for Still Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-98

Table 16: World Long Term Projections for Still Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-99

Table 17: World Recent Past, Current & Future Market Analysis for Still Wine by Product Segment - Still Red, Still White and Still Rose Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-100

Table 18: World Long Term Projections for Still Wine by Product Segment - Still Red, Still White and Still Rose Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-100

Table 19: World Historic Review for Still Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-101

Table 20: World Historic Review for Still Wine by Product Segment - Still Red, Still White and Still Rose Independently Analyzed with Annual Sales Figuresin Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-101

Table 21: World 20-Year Perspective for Still Wine by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-102

Table 22: World 20-Year Perspective for Still Wine by Product Segment - Percentage Breakdown of Volume Sales for Still Red, Still White and Still Rose for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-103

Table 23: World Recent Past, Current & Future Analysis for Still Red Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-104

Table 24: World Long Term Projections for Still Red Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-105

Table 25: World Historic Review for Still Red Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Market Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-106

Table 26: World 20-Year Perspective for Still Red Wine by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-107

Table 27: World Recent Past, Current & Future Analysis for Still White Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-108

Table 28: Long Term Projections for Still White Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-109

Table 29: World Historic Review for Still White Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-110

Table 30: World 20-Year Perspective for Still White Wine by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-111

Table 31: World Recent Past, Current & Future Market Analysis for Still Rose Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-112

Table 32: World Long Term Projections for Still Rose Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-113

Table 33: World Historic Review for Still Rose Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-114

Table 34: World 20-Year Perspective for Still Rose Wine by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-115

Table 35: World Recent Past, Current & Future Analysis for Sparkling Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-116

Table 36: World Long Term Projections for Sparkling Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-117

Table 37: World Historic Review for Sparkling Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific(excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-118

Table 38: World 20-Year Perspective for Sparkling Wine by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-119

Table 39: World Recent Past, Current & Future Market Analysis for Fortified Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-120

Table 40: World Long Term Projections for Fortified Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015 (includes corresponding Graph/Chart) II-121

Table 41: World Historic Review for Fortified Wine by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-122

Table 42: World 20-Year Perspective for Fortified Wine by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1995, 2007 & 2010 (includes corresponding Graph/Chart) II-123

Table 43: World Recent Past, Current & Future Analysis for Vermouth by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2001 through 2010 (includes corresponding Graph/Chart) II-124

Table 44: World Long Term Projections for Vermouth by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 2011 through 2015(includes corresponding Graph/Chart) II-125

Table 45: World Historic Review for Vermouth by Geographic Region - USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in Million Liters for Years 1991 through 2000 (includes corresponding Graph/Chart) II-126

Table 46: World 20-Year Perspective for Vermouth by Geographic Region - Percentage Breakdown of Volume Sales for USA, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin America and Rest of World Markets for Years 1991, 1997, 2005 & 2010 (includes corresponding Graph/Chart) II-127

III. MARKET

1. The United States III-1

A.Market Analysis III-1

Outlook III-1

A Quick Primer III-1

Table 47: Wine Market in the US (2005): Percentage Share Breakdown by Volume Sales of Key Suppliers - E & J Gallo, Constellation Brands, The Wine Group, Foster's, Bronco Wine, Sutter Home. Casella Wines, Kendall-Jackson and Others (includes corresponding Graph/Chart) III-2

Table 48: The US Market for Vermouth/ Aperitif (2005): Percentage Market Share Breakdown of Leading Players (includes corresponding Graph/Chart) III-3

Table 49: Domestic TableWine Market in the US (2005): Percentage Market Share Breakdown of Leading Suppliers (includes corresponding Graph/Chart) III-3

Table 50: Domestic Dessert Wine Market in the US (2005): Percentage Market Share Breakdown of Leading Suppliers-Constellation Brands, E&J Gallo Winery, The Wine Group and Others (includes corresponding Graph/Chart) III-3

Table 51: Imported Dessert Wine Market in the US (2005): Percentage Market Share Breakdown of Leading Suppliers- Premium Port Wines, Beam Wine Estates, William Grant & Sons, Charles Jacquin et Cie, Kobard USA, Jack Poust & Sons, Pernod Richard USA, Vineyard Brands and Others (includes corresponding Graph/Chart) III-4

Key Statistics III-4

Table 52: Alcoholic Beverages in the US Food Service Market: Percentage Share Breakdown of Beverage Types for the Year Ended September 2006 (includes corresponding Graph/Chart) III-4

Table 53: Leading Still Wine Brands in the US: Breakdown of Retail Dollar Sales for the Year Ended March 2007 (In US$ Millions) (includes corresponding Graph/Chart) III-5

Table 54: Leading Imported TableWine Brands in the US (2004): Breakdown of Retail Volume Sales In Millions of 9-liter Cases (includes corresponding Graph/Chart) III-5

Table 55: Wine Market in the US (2005): Percentage Share Breakdown of Domestic and Imported Wines by Type (includes corresponding Graph/Chart) III-6

Table 56: Leading Wine Brands in the US: Breakdown of Dollar Sales through Food, Drug and Mass Merchandise Channels for the Year Ended June 2006 (In US$ Million) (includes corresponding Graph/Chart) III-6

Table 57: Wine Production In 000 Gallons In Select US States for the Year Ended June 2006 III-7

Major Issues III-7

Oversupply of Wine III-7

Niche Segments Hold Promise III-7

A Look at Regional Wine Producing Markets III-8

California Wine Market III-8

Table 58: Total California Winery Shipments Into the Domestic US Market for years 2001 through 2006 (In Millions of gallons) (In US$ Million) (includes corresponding Graph/Chart) III-8

Table 59: Total California Winery Shipments Into the Domestic US and Oversea Markets for years 2001 through 2006 (In Millions of gallons) (In US$ Million) (includes corresponding Graph/Chart) III-9

Table 60: Californian TableWine Market (2005): Breakdown of Shipments by Value and Volume (In US$ Million and Millions of 9-Liter Cases) (In US$ Million) (includes corresponding Graph/Chart) III-9

Florida Wine Market III-10

New York Wine Market III-10

Texas Wine Industry III-10

Export Scenario III-

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