SOURCE: BrightEdge

BrightEdge SEO Platform

January 31, 2011 08:00 ET

FolioDynamix Selects BrightEdge's SEO Platform

Leading Provider of Wealth Management Technology Leverages BrightEdge to Jumpstart Its New Website's SEO Program

SAN MATEO, CA--(Marketwire - January 31, 2011) - BrightEdge announced today that FolioDynamix has selected BrightEdge's enterprise-class search engine optimization platform (SEO platform) to greatly grow organic traffic from search engines to its redesigned website
FolioDynamix, a registered investment advisor and a provider of fee-based account solutions for the wealth management industry, will use BrightEdge to help the company's web pages rank above the fold in search engines results, which will greatly increase awareness and traffic for its products and services. 

FolioDynamix recently launched a new web site to promote its position as the only bundled or unbundled wealth management services provider of fee-based managed account services, and FolioDynamix wants to get the word out about this new site as quickly as possible.

"It is critical that our brand is front and center when our prospective clients search for managed account solutions," said Chris Ollendike, Senior Vice President of Business Development for FolioDynamix. "As a company that's new to SEO, we recognize the importance of how BrightEdge's automated recommendations help us easily understand what we need to do to move our site up the search rankings. Other vendors tried to sell us on their paid link services, which surprised us since that practice can get our site penalized by search engines. BrightEdge was the obvious choice as an invaluable, trusted platform."

"FolioDynamix's success shows that BrightEdge can bring immediate competitive advantage to SEO programs of any size or sophistication," said Jim Yu, CEO, BrightEdge. "This is another clear example of our uncontested leadership in the enterprise SEO market."

For more information on BrightEdge's SEO Platform, please visit

About FolioDynamix
Headquartered in New York, NY, with offices in Sacramento, CA and Columbus OH, privately held FolioDynamix is changing the way sponsors, managers and advisors conduct business, efficiently and productively, in wealth management. With its FDx and FDx Advisors value propositions -- a wealth servicing platform and registered investment advisor, respectively -- FolioDynamix offers a seamless, scalable solution for any fee-based product with over 4.5 million accounts running daily on the platform. FDx Advisors is providing daily oversight of more than $13.6 billion in assets. FolioDynamix is also recognized as the industry's leader in wealth servicing innovation, platform technology modernization, as well as the singular provider of a bundled or unbundled turnkey asset management program (TAMP). For more information on FolioDynamix, please visit

About BrightEdge
Founded in 2007, BrightEdge provides online marketers with the industry's only enterprise-scale search engine optimization platform (SEO platform) designed to increase revenue from organic search in a measurable, predictable way. The company's breakthrough technology helps customers including VMware, Symantec, MySpace and Trulia drive more than $1 billion in organic search revenue annually. Based in San Mateo, Calif., BrightEdge is privately held with financing from Battery Ventures, Altos Ventures and Illuminate Ventures. For more information, please visit

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