MONTRÉAL, QUÉBEC--(Marketwire - Dec. 4, 2012) - Propelled by its strong relationship with customers, Videotron has picked up a Grand Prix Boomerang award in the B2C site - Large Company category for the complete overhaul of its website for residential customers. The purpose of the revamp was to offer customers a fluid, customized experience.
Developed in collaboration with Nurun, the new site is designed to facilitate searches for products and services, and provide easy access to content. Once again, Videotron is demonstrating its determination to deliver an experience that is crafted to meet customers' needs.
"This Grand Prix Boomerang attests to the creativity of Videotron's and Nurun's experts," said Manon Brouillette, President, Consumer Market, Videotron. "Most importantly, it reflects Videotron's efforts to anticipate its customers' needs in order to provide the best possible experience. Designed by and for Quebecers, our new site brings together a set of innovative tools that make life easier for users."
The award is further evidence of the special connection between Videotron and its customers. It is the latest in a series of distinctions for Videotron, including a Grand Prix CRÉA in 2012 and Strategy Magazine's Brand of the Year award in 2011. In addition, Videotron ranked as the most respected telecommunications company in Québec for the seventh consecutive year.
Videotron (www.videotron.com), a wholly owned subsidiary of Quebecor Media Inc., is an integrated communications company engaged in cable television, interactive multimedia development, and Internet access, cable telephone and mobile telephone services. Videotron is a leader in new technologies with its interactive Digital TV service and its broadband network, which supports high-speed cable Internet access, analog and digital cable television, and other services. As of September 30, 2012, Videotron was serving 1,852,900 cable television customers, including 1,457,800 subscribers to its digital service. Videotron is also the Québec leader in high-speed Internet access, with 1,369,600 subscribers to its cable service as of September 30, 2012. As of the same date, Videotron had 378,300 subscriber connections to its mobile telephone service and was providing cable telephone service to 1,249,700 Québec households and organizations. For the seventh consecutive year, Videotron was named Québec's most respected telecommunications company by Les Affaires magazine, based on a Léger Marketing survey.
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