December 09, 2010 03:01 ET

Ford Selects TeleNav as Global Navigation Partner for MyFord Touch-Equipped Vehicles

MyFord Touch Expanding to China, Europe and South America in 2011

SUNNYVALE, CA and SHANGHAI, CHINA--(Marketwire - December 9, 2010) -  TeleNav, Inc. (NASDAQ: TNAV), one of the largest global wireless navigation services providers, today announced that Ford Motor Company has partnered with TeleNav to bring connected navigation to its MyFord Touch and MyLincoln Touch-equipped vehicles around the world. Ford's second-generation SYNC™ system uses TeleNav's automotive-grade GPS navigation software to deliver real-time information to help drivers search, find and drive to places more reliably and efficiently.

"With TeleNav's worldwide routing and navigation experience, Ford now can offer high quality connected services to drivers in a number of countries," said HP Jin, president, CEO and co-founder of TeleNav. "The availability of MyFord Touch outside of North America is further evidence of TeleNav's growing presence in the auto industry."

MyFord Touch and MyLincoln Touch will allow customers to interact with the navigation system through a touch screen interface or SYNC's voice recognition capabilities to find local information and navigate to their destinations. The system includes an 8-inch touch screen in the center stack and dual 4.2-inch screens in the instrument cluster to showcase full color maps and guidance information. TeleNav's SD card-based navigation system provides an easily updateable option compared to CD, DVD or hard-drive-based systems. TeleNav's global navigation solution includes regional and local information such as languages, guidance and maps.

Similar to the U.S. version, MyFord Touch in China, Europe and South America will include Eco-Route, an application developed by TeleNav that calculates a fuel-efficient option for each route. When the driver enters a destination into the system, MyFord Touch accesses historical and real-time traffic data as well as speed limits and road angulations to calculate three drive route options: fastest, shortest and eco-friendly. Initial Ford testing indicated Eco-Route can be up to 15 percent more fuel-efficient when compared to other route options provided by MyFord Touch.

"Successful navigation solutions for automakers have to be cost-effective, upgradeable and offer expanded customer benefits such as local search and real-time information," said Thilo Koslowski, vice president and automotive practice leader at Gartner. "For drivers, in-vehicle navigation remains a top demand and the use of an advanced, global navigation solution allows automakers to effectively meet consumers' needs."

MyFord Touch and MyLincoln Touch are currently available in the U.S. in the 2011 Ford Edge and Lincoln MKX, and soon in the 2011 Ford Explorer. Starting in 2011 with the all new Ford Focus, TeleNav's connected navigation solution will be available globally in China, Europe and South America.

About TeleNav, Inc.
TeleNav, Inc. is a leading provider of consumer location-based services (LBS), enterprise LBS and automotive LBS. TeleNav's solutions provide consumers, wireless service providers, enterprises and automakers with location-specific, real-time, personalized services such as GPS navigation, local search, mobile advertising, mobile commerce, location tracking and workflow automation. TeleNav's technology is available across more than 500 types of mobile phones, all major mobile phone operating systems and a broad range of wireless network protocols. TeleNav's service providers and partners include AT&T, Bell Mobility, Boost Mobile, China Mobile, Cincinnati Bell, Ford Motor Company, NII Holdings, Rogers, Sprint Nextel, Telcel, T-Mobile UK, T-Mobile USA, U.S. Cellular, Verizon Wireless and Vivo Brazil.

For more information on TeleNav's automotive solutions, please visit Follow TeleNav on Twitter at or on Facebook at

Copyright 2010 TeleNav, Inc. All Rights Reserved.

"TeleNav," the TeleNav logo, and "" are registered and unregistered trademarks and/or service marks of TeleNav, Inc. Unless otherwise noted, all other trademarks, service marks, and logos used in this press release are the trademarks, service marks or logos of their respective owners. 


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