SOURCE: Forks Broadcasting Inc.

Forks Broadcasting Inc.

October 31, 2014 03:34 ET

Forks Broadcasting Inc.: Twilight 96.7 Sets Sights High With Signal Upgrade

Complementary Programming to Create Regional Tourism Powerhouse

FORKS, WA--(Marketwired - Oct 31, 2014) - Twilight 96.7 has plans to dramatically expand its broadcast footprint starting early in 2015. The FCC recently granted the radio station's owner a construction permit to upgrade the Class A to a Class C3 facility while relocating the KBDB-FM broadcast antenna to Ellis Lookout tower at 731 meters above average sea level.

"Our new signal will fill the communities along the Straight de Juan de Fuca and blanket some of the most attractive tourism regions in two nations, generating tremendous synergy with Twilight 96.7's highly-popular adult contemporary format," said Mark Lamb, President of Forks Broadcasting.

Research shows the adult contemporary music format category delivers a lucrative and active audience whose recent vacation incidence and adventure expenditure levels are far above average. This format popularity combined with Twilight 96.7's increasing regional signal dominance is creating outstanding advertising opportunities for savvy tourism marketers that want to capture the high discretionary spend visitors bring to the region.

Separately, Forks Broadcasting announced the appointment of Kathleen Landa as Regional Tourism Marketing Director to develop Twilight 96.7 programs for area travel, lodging and tourism businesses, including gaming and entertainment attractions.

About Forks Broadcasting
Forks Broadcasting delivers Seattle-Tacoma DMA audience the city's signals can't reach. From the western-most broadcast facility in the continental United States, we operate the only commercial radio stations heard in the West End of Clallam County, Washington: Twilight 96.7 KBDB-FM and Forks 1490 KFKB-AM.

Twilight 96.7 is the West End's number one station, featuring today's hits and yesterday's favorites. KBDB-FM broadcasts with greater effective radiated power than all other Clallam County stations combined and also streams globally at Twilight967.ca.

Forks 1490 is the station the West End depends upon, featuring state and local news from the Forks 1490 24 Hour News Room, world and national news from the CBS Radio Network, up-to-the-minute weather, Real County music, Coast-to-Coast AM with George Noory, Seahawks football, Mariners baseball, and exclusive local sports broadcasts of the Forks High School Spartans and state champion Neah Bay Red Devils -- heard live on Forks 1490 and streaming worldwide at Forks1490.com.

Contact Information

  • Press inquiry:
    Mark Lamb
    Forks Broadcasting
    360.374.6220