February 17, 2011 09:37 ET
TORONTO, ONTARIO--(Marketwire - Feb. 17, 2011) - Fortress Real Capital is proud to announce that Marketing Expert Zafar Khawaja has joined the firm as Vice President of Business Development. Zafar brings with him more than 14 years in the financial services industry with a focus on Real Estate financing. "We are thrilled to have attracted someone with Zafar's experience. Both clients and advisors will benefit from his many years of working in both markets and adding value to their portfolios." said Jawad Rathore, President.
Zafar has seen all types of markets, from boom to bust. "The focus needs to be trading risk for security and understanding how to achieve a managed return", Said Zafar. "At Fortress Real Capital, our goal is quality projects with solid planning. This is what our investors seek and the result we deliver", said Zafar.
Mr. Khawaja works with clients and advisors seeking to enter the real estate market as a way to diversify and expand their portfolios. Real estate has long been an attractive investment segment but traditional barriers to entry for retail investors have often slowed opportunity down. Most projects require significant capital to acquire and improve a property; then there is the time and cost for ongoing management and maintenance. Zafar suggests keeping it simple. "Fortress Real Capital gives the clients active management of their holdings so they can have peace of mind. Our clients receive the benefit of a team of project professionals including engineers, architects, planners, and marketers".
Zafar sees the market as having stabilised and continuing to grow. "The fact remains that half of all new immigrants to Canada settle here and that helps drive growth. There will always be room for high end projects like Fortress Real Capital's Langston Hall 2 Development and also super luxury properties like TIFF Lightbox and Shangri-La. It is no surprise that Ritz-Carleton and Trump are building towers downtown. Toronto can support these investments." says Zafar.
Fortress has just announced a new project 20 minutes outside of the GTA, Crates Landing on the shores of Lake Simcoe. "This unique four phase opportunity includes condominiums, assisted living, commercial units and a premiere hotel" says Khawaja. "Our investors will benefit from a project that already has significant pre-sales and top notch project managers too". From the bustle of the downtown jungle to the peaceful calm of a country lake, opportunities keep presenting themselves. Fortress Real capital will be making significant announcements on new properties and investments in the coming weeks and months.
*Fortress Real Capital is a product, not a mortgage brokerage. This product can only be offered by a licensed mortgage agent/broker. All mortgage business is conducted through Centro Mortgage Inc., FSCO Licence #10102.
Fortress Real Capital
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